How to Design, Implement and Analyse a Survey - Couverture souple

Arundel, Anthony

 
9781035344451: How to Design, Implement and Analyse a Survey
Couverture souple
ISBN 10 : 1035344459 ISBN 13 : 9781035344451
Editeur : Edward Elgar Publishing Ltd, 2024

Synopsis

This insightful book examines all aspects of the design process and implementation of questionnaire surveys on the activities of business, public sector, and non-profit organizations. Anthony Arundel discusses how different aspects of the survey method and planned statistical analysis can constrain question design, and how these issues can be effectively resolved.



Throughout this engaging yet practical book, Arundel promotes good practices for questionnaire design, sample construction, and survey delivery systems including online, postal, and verbal methods, with a focus on obtaining high-quality data in line with ethics and confidentiality requirements. Chapters include constructive advice on questionnaire design and testing, survey implementation, and data processing, analysis, and reporting, with examples of time and financial cost budgets. Considering the recent developments in survey methods, the book explores how to use web probing as a substitute for cognitive testing and examines the use of tablets and smartphones in answering questionnaires.



Combining theoretical and practical insights into survey design, implementation, and data processing and analysis, this book will be essential reading for business and management scholars and students, with a particular interest in research methods and organization studies. It will also be useful for practitioners and business managers seeking to understand how to create and use surveys.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

Anthony Arundel, Maastricht University and Professorial Fellow, UNU-MERIT, the Netherlands

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Edward Elgar Publishing Ltd
Date d'édition
2024
Langue
anglais
ISBN 10 
1035344459
ISBN 13 
9781035344451
Reliure
Broché
Nombre de pages
168
Coordonnées du fabricant
non disponible
Personne responsable
non disponible

Autres éditions populaires du même titre

9781800376168: How to Design, Implement and Analyse a Survey

Edition présentée

ISBN 10 :  1800376162 ISBN 13 :  9781800376168
Editeur : Edward Elgar Publishing Ltd, 2023
Couverture rigide