Intellectual Property Strategy: In-house Perspectives - Couverture souple

Massoumian, Farnaz

 
9781035345151: Intellectual Property Strategy: In-house Perspectives

Synopsis

This book explores how intellectual property (IP) can be managed to create value and mitigate risk through alignment with business strategy. Drawing extensively on insights and best practices from leading IP professionals across industries, each chapter provides highly practical guidance for patent attorneys and IP counsel to develop effective strategies tailored to their organisations.


Key Features:


  • Bridges the gap between law, technology and business
  • Moves beyond academic theory to present accessible and actionable frameworks with many practical examples from different industries and sectors.
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  • Covers essential considerations in the daily practice of patent practitioners such as portfolio rightsizing, open source software, communicating with stakeholders and IP clauses in contracts


Featuring real-world examples and insights, Intellectual Property Strategy equips IP professionals, innovation managers and business executives with the tools necessary to make informed strategic decisions in an evolving technological and competitive landscape. This Practical Guide also serves as a valuable resource for students and scholars of intellectual property studies, business law and innovation policy.

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À propos de l?auteur

Farnaz Massoumian, Senior Patent Attorney, Vodafone Group, UK

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.