Misfit Thinking: Using Design Thinking to Energize Innovation and Creativity - Couverture rigide

Bennett, R Gordon

 
9781039106130: Misfit Thinking: Using Design Thinking to Energize Innovation and Creativity

Synopsis

Is your organization stuck in a rut and unable to see past the same old ineffective approaches? Misfit Thinking demonstrates how teams can become more innovative in order to actually solve problems, creatively. It is a thorough exploration of and practical guide to Design Thinking for industry, government, military, and non-governmental organizations.

With experience in all three sectors, Dr. Bennett offers key examples of why people across disciplines-and even in daily life-can benefit from clearly understanding the problems they face and using targeted processes to design and test solutions. He features four design models that can be used under a variety of circumstances, an entire chapter dedicated to establishing the conditions for successful design thinking, over 40 ways to generate creative ideas and thinking patterns, a special chapter on military applications, and emphasis on establishing the value proposition.

You'll find practical suggestions along the way, and a wealth of stories and tips for how to:

become more creative
energize an innovation mentality
become a design thinker
create a design team
generate ideas, and
chart a way forward

Misfit Thinking is a hands-on guide drawn from years of best practices and lessons learned that provides an invaluable resource for executives, team leaders, and students alike

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À propos de l?auteur

Dr. R.G. Bennett is an army officer, entrepreneur, and a consultant, facilitator, and researcher of design thinking methodologies and practices. During his military career, he has held various command positions where design thinking enabled improved training, reduced costs, better used resources, and provided solutions to a wide variety of military problems.

He has extensive experience in applying design thinking with NGOs, private sector businesses, educational institutions, and professional trade associations. He has been published in both the popular press and academic journals on topics relating to business, innovation, and leadership. He holds a variety of academic and professional qualifications ranging from a Red Seal Endorsement in the trades to a Doctor of Business Administration Degree.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Autres éditions populaires du même titre

9781039106123: Misfit Thinking: Using Design Thinking to Energize Innovation and Creativity

Edition présentée

ISBN 10 :  1039106129 ISBN 13 :  9781039106123
Editeur : FriesenPress, 2021
Couverture souple