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Give Yourself a Nudge: Helping Smart People Make Smarter Personal and Business Decisions - Couverture souple
Synopsis
The best way to improve your quality of life is through the decisions you make. This book teaches several fundamental decision-making skills, provides numerous applications and examples, and ultimately nudges you toward smarter decisions. These nudges frame more desirable decisions for you to face by identifying the objectives for your decisions and generating superior alternatives to those initially considered. All of the nudges are based on psychology and behavioral economics research and are accessible to all readers. The new concept of a decision opportunity is introduced, which involves creating a decision that you desire to face. Solving a decision opportunity improves your life, whereas resolving a decision problem only restores the quality of your life to that before the decision problem occurred. We all can improve our decision-making and reap the better quality of life that results. This book shows you how.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l?auteur
Ralph L. Keeney is Professor Emeritus at the Fuqua School of Business of Duke University, USA. Throughout his career, he has been a professor and consultant on making important decisions for policy makers, businesses, and individuals. He received his Ph.D. from Massachusetts Institute of Technology, is a member of the US National Academy of Engineering, and the author or co-author of several books, including Smart Choices: A Practical Guide to Making Better Decisions (with John S. Hammond and Howard Raiffa, 2015), Value-Focused Thinking: A Path to Creative Decision Making (1992), and Decisions with Multiple Objectives (with Howard Raiffa, Cambridge, 1993).
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Give Yourself a Nudge: Helping Smart People Make Smarter Personal and Business Decisions
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Cambridge University Press (edition ), 2020
ISBN 10 : 1108715621
ISBN 13 : 9781108715621
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Give Yourself a Nudge
Edité par
Cambridge University Press, 2020
ISBN 10 : 1108715621
ISBN 13 : 9781108715621
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Give Yourself a Nudge: Helping Smart People Make Smarter Personal and Business Decisions
Edité par
Cambridge University Press, 2020
ISBN 10 : 1108715621
ISBN 13 : 9781108715621
Ancien ou d'occasion
paperback
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Give Yourself a Nudge: Helping Smart People Make Smarter Personal and Business Decisions
Edité par
Cambridge University Press, 2020
ISBN 10 : 1108715621
ISBN 13 : 9781108715621
Ancien ou d'occasion
paperback
Vendeur : Books From California, Simi Valley, CA, Etats-Unis
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Give Yourself a Nudge: Helping Smart People Make Smarter Personal and Business Decisions
Edité par
Cambridge University Press, 2020
ISBN 10 : 1108715621
ISBN 13 : 9781108715621
Ancien ou d'occasion
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Give Yourself a Nudge: Helping Smart People Make Smarter Personal and Business Decisions
Edité par
Cambridge University Press, 2020
ISBN 10 : 1108715621
ISBN 13 : 9781108715621
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Give Yourself a Nudge : Helping Smart People Make Smarter Personal and Business Decisions
Edité par
Cambridge University Press, 2020
ISBN 10 : 1108715621
ISBN 13 : 9781108715621
Neuf
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Give Yourself a Nudge : Helping Smart People Make Smarter Personal and Business Decisions
Edité par
Cambridge University Press, 2020
ISBN 10 : 1108715621
ISBN 13 : 9781108715621
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Give Yourself a Nudge: Helping Smart People Make Smarter Personal and Business Decisions
Edité par
Cambridge University Press, 2020
ISBN 10 : 1108715621
ISBN 13 : 9781108715621
Neuf
Couverture souple
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