The Packaging Designer's Book of Patterns - Couverture souple

Roth, Lászlo; Wybenga, George L.

 
9781118134153: The Packaging Designer's Book of Patterns

Synopsis

"Packaging design is increasingly integral to product development activities and is among the earliest considerations of product designers and brand managers. Packaging design involves the design of the physical shape of the package, the graphic design on that package, and the integration of the packaging process into the production process"--

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À propos de l?auteur

Now retired, GEORGE L. WYBENGA was professor in the Packaging Design Program at the Fashion Institute of Technology and succeeded Lászlo Roth as chairperson. He remains active as a consultant to the packaging industry.

The late LÁSZLO ROTH was chairperson of the Packaging Design Program at the Fashion Institute of Technology in New York.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.