Information, Technology, and Innovation - Couverture rigide

Jordan, John M.

 
9781118155783: Information, Technology, and Innovation
Couverture rigide
ISBN 10 : 1118155785 ISBN 13 : 9781118155783
Editeur : Wiley, 2012

Synopsis

A big-picture look at how the latest trends in information management and technology are impacting business models and innovation worldwide

With all of the recent emphasis on "big data," analytics and visualization, and emerging technology architectures such as smartphone networks, social media, and cloud computing, the way we do business is undergoing rapid change. The right business model can create overnight sensations--think of Groupon, the iPad, or Facebook. At the same time, alternative models for organizing resources such as home schooling, Linux, or Kenya's Ushihidi tool transcend conventional business designs. Timely and visionary, Information, Technology, and the Future of Commerce looks at how the latest technology trends and their impact on human behavior are impacting business practices from recruitment through marketing, supply chains, and customer service.

  • Discusses information economics, human behavior, technology platforms, and other facts of contemporary life
  • Examines how humans organize resources and do work in the changing landscape
  • Provides case studies profiling how competitive advantage can be a direct result of innovative business models that exploit these trends

Revealing why traditional strategy formulation is challenged by the realities of the connected world, Information, Technology, and the Future of Commerce ties technology to business and social environments in an approachable, informed manner with innovative, big-picture analysis of what's taking place now in information strategy and technology.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

JOHN M. JORDAN is a clinical professor in the Department of Supply Chain and Information Systems at the Smeal College of Business, Penn State University, where he teaches IT strategy to undergraduates, MBAs, and executives. His research focuses on emerging technologies and their impact on business strategy, design, and practice.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Wiley
Date d'édition
2012
Langue
anglais
ISBN 10 
1118155785
ISBN 13 
9781118155783
Reliure
Relié
Nombre de pages
416
Coordonnées du fabricant
non disponible
Personne responsable
non disponible