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Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes, and Other Mobile Strategies to Grow Your Business - Couverture rigide
Synopsis
Set-up, run, and measure successful mobile media marketing campaigns
Go Mobile is packed with tools, tips, and techniques that will help readers set-up, launch, run, and measure mobile media campaigns. This book will help readers understand the different mobile media platforms, learn how to us SMS for business, incorporate 2D and QR Codes into their campaigns, develop mobile websites and mobile apps, see case studies, and much more.
Go Mobile offers practical, step-by-step guidance for implementing a mobile marketing campaign. Readers will learn how to:
- Use location-based marketing to get new customers and keep existing ones
- Integrate social media with your mobile media campaign
- Use mobile E-commerce to improve brand loyalty
- Measure the ROI of a mobile media campaign
- Develop mobile media business models you can use to grow revenues
With these effective, efficient, and integrated mobile marketing campaigns, business owners and marketers will garner enviable response rates and watch their revenue grow more rapidly than ever before.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l?auteur
JEANNE HOPKINS is the Vice President of Marketing at HubSpot, generating over 45,000 new leads each month and leading the company in new mobile initiatives. She helped push HubSpot to become mobile-enabled and writes blog posts for HubSpot's mobile blog, which 11.3 percent of readers now access through their smartphones.
JAMIE TURNER is an author, speaker, and the founder of BKV's 60 Second Marketer, an online magazine that provides tools, tips, and tutorials for marketers around the globe. He is also a regular guest on CNN and HLN on the topic of digital media.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business
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-, 2012
ISBN 10 : 1118167783
ISBN 13 : 9781118167786
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Hardcover. Etat : Very Good. Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9781118167786
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Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business
Edité par
- -, 2012
ISBN 10 : 1118167783
ISBN 13 : 9781118167786
Ancien ou d'occasion
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Vendeur : Bahamut Media, Reading, Royaume-Uni
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Hardcover. Etat : Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 6545-9781118167786
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Go Mobile: LocationBased Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business
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Wiley, 2012
ISBN 10 : 1118167783
ISBN 13 : 9781118167786
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Go Mobile : Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business
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ISBN 13 : 9781118167786
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Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes, and Other Mobile Strategies to Grow Your Business
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ISBN 10 : 1118167783
ISBN 13 : 9781118167786
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Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes, and Other Mobile Strategies to Grow Your Business
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John Wiley & Sons Inc, 2012
ISBN 10 : 1118167783
ISBN 13 : 9781118167786
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Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business
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ISBN 10 : 1118167783
ISBN 13 : 9781118167786
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Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business
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Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes, and Other Mobile Strategies to Grow Your Business
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John Wiley & Sons Inc, 2012
ISBN 10 : 1118167783
ISBN 13 : 9781118167786
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Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes, and Other Mobile Strategies to Grow Your Business
Edité par
John Wiley & Sons Inc, 2012
ISBN 10 : 1118167783
ISBN 13 : 9781118167786
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