Economics of Strategy - Couverture souple

Besanko, David; Dranove, David; Shanley, Mark; Schaefer, Scott

Couverture souple

ISBN 10 : 1118319184 ISBN 13 : 9781118319185

Editeur : John Wiley & Sons Inc, 2013

Synopsis

Economics of Strategy offers a comprehensive text that provides a link between economic theory and business applications that is at once technical in its approach and accessible due to its numerous examples and clear writing style. 

The sixth edition of Besanko's Economics of Strategy uses economic theory to bring new insights to popular topics in modern strategy.  By presenting basic concepts of economic theory with ideas in modern strategy literature, this book provides readers with a logical framework for understanding the strategic activities within a firm.

A propos du livre

À propos de l'auteur

Professor David Besanko is the Alvin J. Huss Distinguished Professor of Management and Strategy at the Kellogg School of Management at Northwestern University. Besanko is a Kellogg graduate, having received his PhD in Managerial Economics and Decision Sciences in 1982. He received his AB in Political Science from Ohio University in 1977. Before joining the Kellogg faculty in 1991, Professor Besanko was a member of the faculty of the School of Business at Indiana University from 1982 to 1991. In addition, in 1985, he held a post-doctorate position on the Economics Staff at Bell Communications Research. Professor Besanko's research covers topics relating to industry dynamics, competitive strategy, industrial organization, the theory of the firm, and economics of regulation. He has received grants from the National Science Foundation and from the Citicorp Behavioral Science Research Council to support this research.

Détails de l'édition

• Éditeur: John Wiley & Sons Inc
• Date d'édition: 2013
• Langue: anglais
• ISBN 10: 1118319184
• ISBN 13: 9781118319185
• Reliure: Broché
• Numéro d'édition: 6
• Nombre de pages: 560
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible