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Useful, accurate data is essential to long–term startup businessplanning and strategy
Startup Metrics is a comprehensive guide to implementinga plan that makes use of the metrics that make sense. Bestsellingauthor Brad Feld draws upon two decades as an early–stage investorand entrepreneur to share the importance of data measurement, andhow startup success depends on collecting the right data. Thefourth in the Startup Rev series, this resource provides theinsight and guidance of successful entrepreneurs who started withnothing more than an idea and the vision to execute on that idea.With a solid framework for understanding how good metrics driveprofits and growth, you′ll learn to create a blueprint specific toyour business, and gain the ability to manage every aspect of thecompany more effectively.
Startups are all the rage, but success requires more than justhanging out a shingle. Many entrepreneurs lack an understanding ofthe myriad forces that can work for or against a fledglingbusiness, and as a result, miss out on profits and opportunitiesthat could have kept the business afloat or even propelled it togreatness. Startup Metrics examines the importance ofmeasurement in business planning, and why you cannot manage whatyou don′t measure. More than just a list of accounting methods, thebook provides practical guidance toward strategic planning by usingthe data your business generates. Topics include:
As an entrepreneur, you cannot rely on luck – you must bestrategically aggressive and proactive in steering your companytoward sustainable success. Startup Metrics provides theinformation and insight you need to take advantage of good, usefuldata that speaks to the health of your company.
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