Making the Ask: 149 Tips for Soliciting Major Gifts - Couverture souple

 
9781118693070: Making the Ask: 149 Tips for Soliciting Major Gifts
Couverture souple
ISBN 10 : 1118693078 ISBN 13 : 9781118693070
Editeur : Wiley-VCH, 2013

Synopsis

Originally published by Stevenson, Inc., this practical resource helps nonprofit professionals improve presentation skills; prepare effective solicitation teams; and train staff, volunteers and board members on the ask. It also gives expert advice on approaching donors for major gifts, tailoring individual proposals, and improving efforts to solicit major gifts.

Important topics covered include:

  • Closing techniques
  • Donor communication
  • Overcoming call reluctance
  • The science of asking questions
  • Negotiation skills
  • Setting the ask amount
  • Dealing with objections and refusals
  • Prospect conversation starters
  • Major gifts advisory committees
  • Listening skills tips
  • Decision delays
  • Upselling
  • Corporate solicitation
  • Gift proposals
  • Sales skills
  • Evaluating prospects

Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Scott C. Stevenson is the editor of Making the Ask: 149 Tips for Soliciting Major Gifts, published by Wiley.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Wiley-VCH
Date d'édition
2013
Langue
anglais
ISBN 10 
1118693078
ISBN 13 
9781118693070
Reliure
Broché
Nombre de pages
50
Éditeur
Stevenson Scott C.
Coordonnées du fabricant
non disponible
Personne responsable
non disponible