How to Measure Anything Workbook: Finding the Value of Intangibles in Business - Couverture souple

Hubbard, Douglas W.

 
9781118752364: How to Measure Anything Workbook: Finding the Value of Intangibles in Business
Couverture souple
ISBN 10 : 1118752368 ISBN 13 : 9781118752364
Editeur : Wiley, 2014

Synopsis

The invaluable companion to the new edition of the bestselling How to Measure Anything

This companion workbook to the new edition of the insightful and eloquent How to Measure Anything walks readers through sample problems and exercises in which they can master and apply the methods discussed in the book.

The book explains practical methods for measuring a variety of intangibles, including approaches to measuring customer satisfaction, organizational flexibility, technology risk, technology ROI, and other problems in business, government, and not-for-profits.

  • Companion to the revision of the bestselling How to Measure Anything
  • Provides chapter-by-chapter exercises
  • Written by industry leader Douglas Hubbard

Written by recognized expert Douglas Hubbard--creator of Applied Information Economics--How to Measure Anything Workbook illustrates how the author has used his approach across various industries and how any problem, no matter how difficult, ill defined, or uncertain can lend itself to measurement using proven methods.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

DOUGLAS W. HUBBARD is the inventor of Applied Information Economics (AIE). He is an internationally recognized expert in the field of decision analysis and challenging measurements and is a popular speaker at numerous conferences. AIE method has been applied to dozens of large Fortune 500 IT investments, military logistics, venture capital, aerospace, and environmental issues. Doug is the author of How to Measure Anything: Finding the Value of "Intangibles" in Business (Wiley).

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Wiley
Date d'édition
2014
Langue
anglais
ISBN 10 
1118752368
ISBN 13 
9781118752364
Reliure
Broché
Nombre de pages
160
Coordonnées du fabricant
non disponible
Personne responsable
Buchpark GmbH
gpsr@buchpark.de

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