Search Engine Optimization for Dummies - Couverture souple

Kent, Peter

 
9781119129554: Search Engine Optimization for Dummies
Couverture souple
ISBN 10 : 1119129559 ISBN 13 : 9781119129554
Editeur : For Dummies, 2015

Synopsis

Your fully updated guide to search engine optimization

Packed with tips, tricks, and secrets, SEO For Dummies shows you how to create and maintain a website that ranks at the top of search engines and drives high-volume traffic. Using plain-English explanations and easy-to-follow instructions, this friendly guide helps you come to grips with search engine basics―what they are, which ones are important, and how to get started―and build a search-engine-friendly site.

SEO is an integral part of getting a site to rank in the various search engines in order to attract potential customers. In the new edition of this bestselling guide to search engine optimization, you'll learn the ins and outs and best practices of successful SEO in order to make your website content more search-engine friendly so that it ranks higher among searches and draws the masses. Covering the latest information on pay-per-click options, using social media to boost your profile, and managing your platform and reputation to positively impact your search engine rankings, this hands-on guide is the fun and friendly place to start learning how to move your site to the top of the rankings.

  • Develop a search strategy and use local search capabilities
  • Build sites that increase your search visibility
  • Analyze results with updated tracking tools
  • Maximize content marketing strategies

If you're asking yourself the essential question of "how do I get people to visit my site," you've come to the right place!

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À propos de l?auteur

Peter Kent is an e-commerce consultant who specializes in SEO. Over the last decade he has advised hundreds of companies, large and small, about search engine optimization. He has worked online since 1984, written about the Internet since 1993, and authored over 50 books.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
For Dummies
Date d'édition
2015
Langue
anglais
ISBN 10 
1119129559
ISBN 13 
9781119129554
Reliure
Broché
Numéro d'édition
6
Nombre de pages
456
Coordonnées du fabricant
non disponible
Personne responsable
non disponible