Consumption-Based Forecasting and Planning: Predicting Changing Demand Patterns in the New Digital Economy - Couverture rigide
Synopsis
Discover a new, demand-centric framework for forecasting and demand planning
In Consumption-Based Forecasting and Planning, thought leader and forecasting expert Charles W. Chase delivers a practical and novel approach to retail and consumer goods companies demand planning process. The author demonstrates why a demand-centric approach relying on point-of-sale and syndicated scanner data is necessary for success in the new digital economy.
The book showcases short- and mid-term demand sensing and focuses on disruptions to the marketplace caused by the digital economy and COVID-19. You'll also learn:
- How to improve demand forecasting and planning accuracy, reduce inventory costs, and minimize waste and stock-outs
- What is driving shifting consumer demand patterns, including factors like price, promotions, in-store merchandising, and unplanned and unexpected events
- How to apply analytics and machine learning to your forecasting challenges using proven approaches and tactics described throughout the book via several case studies.
Perfect for executives, directors, and managers at retailers, consumer products companies, and other manufacturers, Consumption-Based Forecasting and Planning will also earn a place in the libraries of sales, marketing, supply chain, and finance professionals seeking to sharpen their understanding of how to predict future consumer demand.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l?auteur
CHARLES W. CHASE is an Executive Industry Consultant at SAS. He is responsible for delivering demand planning and forecasting solutions to improve supply chain efficiencies for SAS customers. He is the former president of the International Association of Business Forecasting and currently writes a quarterly column in the Journal of Business Forecasting.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Consumption-Based Forecasting and Planning: Predicting Changing Demand Patterns in the New Digital Economy (Wiley and SAS Business Series)
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Consumption-Based Forecasting and Planning : Predicting Changing Demand Patterns in the New Digital Economy
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Consumption-Based Forecasting and Planning: Predic Format: Cloth
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Consumption-Based Forecasting and Planning: Predicting Changing Demand Patterns in the New Digital Economy (Wiley and SAS Business)
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Consumption-Based Forecasting and Planning : Predicting Changing Demand Patterns in the New Digital Economy
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Consumption-Based Forecasting and Planning (Hardcover)
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Hardcover. Etat : new. Hardcover. Discover a new, demand-centric framework for forecasting and demand planning In Consumption-Based Forecasting and Planning, thought leader and forecasting expert Charles W. Chase delivers a practical and novel approach to retail and consumer goods companies demand planning process. The author demonstrates why a demand-centric approach relying on point-of-sale and syndicated scanner data is necessary for success in the new digital economy. The book showcases short- and mid-term demand sensing and focuses on disruptions to the marketplace caused by the digital economy and COVID-19. Youll also learn: How to improve demand forecasting and planning accuracy, reduce inventory costs, and minimize waste and stock-outsWhat is driving shifting consumer demand patterns, including factors like price, promotions, in-store merchandising, and unplanned and unexpected eventsHow to apply analytics and machine learning to your forecasting challenges using proven approaches and tactics described throughout the book via several case studies. Perfect for executives, directors, and managers at retailers, consumer products companies, and other manufacturers, Consumption-Based Forecasting and Planning will also earn a place in the libraries of sales, marketing, supply chain, and finance professionals seeking to sharpen their understanding of how to predict future consumer demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9781119809869
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Consumption-Based Forecasting and Planning
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Hardback. Etat : New. Discover a new, demand-centric framework for forecasting and demand planning In Consumption-Based Forecasting and Planning, thought leader and forecasting expert Charles W. Chase delivers a practical and novel approach to retail and consumer goods companies demand planning process. The author demonstrates why a demand-centric approach relying on point-of-sale and syndicated scanner data is necessary for success in the new digital economy. The book showcases short- and mid-term demand sensing and focuses on disruptions to the marketplace caused by the digital economy and COVID-19. You'll also learn: How to improve demand forecasting and planning accuracy, reduce inventory costs, and minimize waste and stock-outsWhat is driving shifting consumer demand patterns, including factors like price, promotions, in-store merchandising, and unplanned and unexpected eventsHow to apply analytics and machine learning to your forecasting challenges using proven approaches and tactics described throughout the book via several case studies. Perfect for executives, directors, and managers at retailers, consumer products companies, and other manufacturers, Consumption-Based Forecasting and Planning will also earn a place in the libraries of sales, marketing, supply chain, and finance professionals seeking to sharpen their understanding of how to predict future consumer demand. N° de réf. du vendeur LU-9781119809869
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Consumption-Based Forecasting and Planning
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John Wiley and Sons Inc, US, 2021
ISBN 10 : 111980986X
ISBN 13 : 9781119809869
Neuf
Couverture rigide
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Hardback. Etat : New. Discover a new, demand-centric framework for forecasting and demand planning In Consumption-Based Forecasting and Planning, thought leader and forecasting expert Charles W. Chase delivers a practical and novel approach to retail and consumer goods companies demand planning process. The author demonstrates why a demand-centric approach relying on point-of-sale and syndicated scanner data is necessary for success in the new digital economy. The book showcases short- and mid-term demand sensing and focuses on disruptions to the marketplace caused by the digital economy and COVID-19. You'll also learn: How to improve demand forecasting and planning accuracy, reduce inventory costs, and minimize waste and stock-outsWhat is driving shifting consumer demand patterns, including factors like price, promotions, in-store merchandising, and unplanned and unexpected eventsHow to apply analytics and machine learning to your forecasting challenges using proven approaches and tactics described throughout the book via several case studies. Perfect for executives, directors, and managers at retailers, consumer products companies, and other manufacturers, Consumption-Based Forecasting and Planning will also earn a place in the libraries of sales, marketing, supply chain, and finance professionals seeking to sharpen their understanding of how to predict future consumer demand. N° de réf. du vendeur LU-9781119809869
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Consumption-Based Forecasting and Planning
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Consumption-Based Forecasting and Planning: Predicting Changing Demand Patterns in the New Digital Economy (Wiley and SAS Business Series) Hardcover ? August 3, 2021
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