Placing readers in the role of manager, ESSENTIALS OF MARKETING RESEARCH, 5E, International Edition offers concise yet thorough coverage that helps readers use marketing research to make effective business decisions. Readers also learn to perform basic, core marketing research tasks. The book succinctly addresses the design, collection, analysis, and reporting of marketing research data relevant to a firm's current and future needs. Reflecting the latest developments from the field, the Fifth Edition also features an increased emphasis on behavioral tracking, social networking, smart phones, and the resulting impact on marketing research.
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Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-Unis
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Vendeur : Greenworld Books, Arlington, TX, Etats-Unis
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Vendeur : Better World Books: West, Reno, NV, Etats-Unis
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Vendeur : READINGON LLC, BOLINGBROOK, IL, Etats-Unis
Paperback. Etat : New. INTERNATIONAL EDITION, brand New, International/Global Edition, NOT LOOSE LEAF VERSION,NO SOLUTION MANUAL, NO CD, NO ACCESS CARD, Soft Cover/ Paper Back written in English, Different ISBN and Cover Image from US Edition; Sometimes, the title is different from US Edition, and the exercises and homework problem are in different orders or maybe completely different than the US edition, Please email us for confirmation. Some books may show some word such as Not for Sale or Restricted in US on the cover page. However, it is absolutely legal to use in USA, the book will be sent from IL or oversea warehouse based on the stock availability. book. N° de réf. du vendeur 31309
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Vendeur : READINGON LLC, BOLINGBROOK, IL, Etats-Unis
Paperback. Etat : New. Brand New, International/Global Edition, NOT LOOSE LEAF VERSION,NO SOLUTION MANUAL, NO CD, NO ACCESS CARD, Soft Cover/ Paper Back written in English, Different ISBN and Cover Image from US Edition; Sometimes, the title is different from US Edition, and the exercises and homework problem are in different orders or maybe completely different than the US edition, Please email us for confirmation. Some books may show some word such as Not for Sale or Restricted in US on the cover page. However, it is absolutely legal to use in USA, the book will be sent from IL. book. N° de réf. du vendeur 10477
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Vendeur : Romtrade Corp., STERLING HEIGHTS, MI, Etats-Unis
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Vendeur : Basi6 International, Irving, TX, Etats-Unis
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Vendeur : Textbookplaza, Sugar land, TX, Etats-Unis
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Vendeur : GoldBooks, Denver, CO, Etats-Unis
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