Advanced Strategic Management: A Multi-Perspective Approach - Couverture souple

 
9781137377944: Advanced Strategic Management: A Multi-Perspective Approach
Couverture souple
ISBN 10 : 1137377941 ISBN 13 : 9781137377944
Editeur : Red Globe Press, 2015

Synopsis

This core textbook is concerned with the managerial decisions, processes and activities that allow the creation and implementation of a strategy.  Advanced Strategic Management adopts a multi-perspective approach to evaluate and challenge assumptions about what strategy is concerned with and thus strengthen students' understanding of strategic management.

This new third edition weaves together theoretical debate and practical insights to enrich the way in which strategy is both viewed and enacted. Written by leading experts, this is an engaging and challenging resource, perfect for undergraduate and postgraduate students taking strategy courses.

New to this Edition:
- Fully revised and updated content throughout
- A new detailed introduction and conclusion which link together the ideas and different perspectives throughout the book

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos des auteurs

Mark Jenkins is Professor of Business Strategy at Cranfield School of Management, UK.

Véronique Ambrosini is Professor of Strategic Management at Monash University, Australia.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Red Globe Press
Date d'édition
2015
Langue
anglais
ISBN 10 
1137377941
ISBN 13 
9781137377944
Reliure
Broché
Numéro d'édition
3
Nombre de pages
376
Éditeur
Jenkins Mark, Ambrosini Véronique, Collier Nardine
Coordonnées du fabricant
non disponible
Personne responsable
gpsr@libri.de
gpsr@libri.de

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Hamburg
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