The True Value of CSR: Corporate Identity and Stakeholder Perceptions - Couverture rigide

 
9781137433183: The True Value of CSR: Corporate Identity and Stakeholder Perceptions

Synopsis

By considering the importance of Corporate Social Responsibility (CSR) as a business paradigm but also as a growing scepticism about it's outcomes, The True Value of CSR answers questions about true value behind this concept, motivations of firms embedding CSR in their core strategies and a capacity of CSR to make a real difference on the market.

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À propos de l'auteur

Barbara Fryzel is Associate Professor of Management at the Jagiellonian University, Poland, and an economist. She was an Honorary Research Fellow at the University College London in 2006-2008 and is a laureate of the fellowship program of the Foundation for Polish Science. She is also a management practitioner, working previously with British Petroleum, Royal Ahold and CBRE.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Autres éditions populaires du même titre

9781349492619: The True Value of Csr: Corporate Identity and Stakeholder Perceptions

Edition présentée

ISBN 10 :  1349492612 ISBN 13 :  9781349492619
Editeur : Palgrave Macmillan, 2014
Couverture souple