Paying for Broadcasting: The Handbook - Couverture rigide

Congdon, Tim; Davies, Gavyn; Graham, Andrew; Shew, William B.; Sturgess, Brian

Couverture rigide

ISBN 10 : 1138442917 ISBN 13 : 9781138442917

Editeur : Routledge, 2017

Synopsis

What does the future hold for broadcasting in Britain? At a time when British broadcasting is undergoing great change, what revenues will be available for funding programming in the 1990s and beyond? Paying for Broadcasting: The Handbook presents a wide-ranging discussion of funding options open to broadcasters. Commissioned by the BBC to inform debate in the run up to the 1996 Charter Renewal, and drawing on examples from Britain and other worldwide broadcasting markets, the authors explore the histories of and project future possibilities for the revenues available from different sources: advertising and sponsorship, subscription, programme sales and co-production and various kinds of public funding.

A propos du livre

À propos de l?auteur

Tim Congdon, Gavyn Davies, Andrew Graham, William B. Shew, Brian Sturgess

Détails de l'édition

• Éditeur: Routledge
• Date d'édition: 2017
• Langue: anglais
• ISBN 10: 1138442917
• ISBN 13: 9781138442917
• Reliure: Relié
• Nombre de pages: 272
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible