Revitalising Audience Research: Innovations in European Audience Research - Couverture souple

Couverture souple

ISBN 10 : 1138788813 ISBN 13 : 9781138788817

Editeur : Routledge, 2014

A propos du livre

Présentation de l'éditeur

The revitalisation of audience studies is not only about new approaches and methods; it entails a crossing of disciplines and a bridging of long-established boundaries in the field. The aim of this volume is to capture the boundary-crossing processes that have begun to emerge across the discipline in the form of innovative, interdisciplinary interventions in the audience research agenda. Contributions to this volume seek to further this process though innovative, audience-oriented perspectives that firmly anchor media engagement within the diversity of contexts and purposes to which people incorporate media in their daily lives, in ways often unanticipated by industries and professionals.

Biographie de l'auteur

Frauke Zeller is Assistant Professor in the School of Professional Communication at Ryerson University, Canada

Cristina Ponte is Associate Professor in the Department of Communication Science at the Universidade Nova de Lisboa, Portugal

Brian O’Neill is Head of the School of Media at the Dublin Institute of Technology, Ireland

Détails de l'édition

• Éditeur: Routledge
• Date d'édition: 2014
• Langue: anglais
• ISBN 10: 1138788813
• ISBN 13: 9781138788817
• Reliure: Broché
• Nombre de pages: 306
• Éditeur: Zeller Frauke, Ponte Cristina, O'Neill President Brian
• Coordonnées du fabricant: Buchpark GmbH; https://www.buchpark.de; ; Krügerweg 1; Trebbin; Brandenburg; 14959; Allemagne