Articles liés à Arts and Business

9781138887442: Arts and Business

Synopsis

This edited volume distinguishes itself from other writings aimed at closing the gap between art and business, as it does not have a firm standpoint in one of these fields, but treating them as symmetrical and equal. The belief that by giving art and business an equal weight, the editors also create the opportunity to communicate to a wider audience and construct a path forward for art and business to coexist.

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À propos de l'auteur

Elena Raviola is Associate Professor at the School of Business, Economics and Law at University of Gothenburg, Sweden and works also at the Department of Organization at Copenhagen Business School, Denmark.

Peter Zackariasson is an Associate Professor in Marketing at the School of Business, Economics and Law at University of Gothenburg, Sweden.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.