Articles liés à Grinding It Out: The Making of McDonald's

Grinding It Out: The Making of McDonald's - Couverture souple

Kroc, Ray; Anderson, Robert

 
9781250130280: Grinding It Out: The Making of McDonald's
Couverture souple
ISBN 10 : 125013028X ISBN 13 : 9781250130280
Editeur : St Martin's Press, 2016

Synopsis

"He either enchants or antagonizes everyone he meets. But even his enemies agree there are three things Ray Kroc does damned well: sell hamburgers, make money, and tell stories." --from Grinding It Out

Few entrepreneurs can claim to have radically changed the way we live, and Ray Kroc is one of them. His revolutions in food-service automation, franchising, shared national training, and advertising have earned him a place beside the men and women who have founded not only businesses, but entire empires. But even more interesting than Ray Kroc the business man is Ray Kroc the man. Not your typical self-made tycoon, Kroc was fifty-two years old when he opened his first franchise. In Grinding It Out, you'll meet the man behind McDonald's, one of the largest fast-food corporations in the world with over 32,000 stores around the globe.

Irrepressible enthusiast, intuitive people person, and born storyteller, Kroc will fascinate and inspire you on every page.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Ray Kroc (1902-1984) was a businessman, generally credited with building the McDonald's restaurant chain into one of the successful corporations in the world. He was the author of Grinding It Out.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
St Martin's Press
Date d'édition
2016
Langue
anglais
ISBN 10 
125013028X
ISBN 13 
9781250130280
Reliure
Poche
Nombre de pages
256
Coordonnées du fabricant
non disponible
Personne responsable
non disponible