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Synopsis
A cutting-edge, research-based inquiry into how we influence those around us, and how understanding the brain can help us change minds for the better.
In The Influential Mind, neuroscientist Tali Sharot takes us on a thrilling exploration of the nature of influence. We all have a duty to affect others--from the classroom to the boardroom to social media. But how skilled are we at this role, and can we become better? It turns out that many of our instincts--from relying on facts and figures to shape opinions, to insisting others are wrong or attempting to exert control--are ineffective, because they are incompatible with how people's minds operate. Sharot shows us how to avoid these pitfalls, and how an attempt to change beliefs and actions is successful when it is well-matched with the core elements that govern the human brain. Sharot reveals the critical role of emotion in influence, the weakness of data and the power of curiosity. Relying on the latest research in neuroscience, behavioral economics, and psychology, the book provides fascinating insight into the complex power of influence, good and bad.Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l?auteur
Tali Sharot is the author of The Optimism Bias and an Associate Professor of Cognitive Neuroscience. She is the founder and director of the Affective Brain Lab at University College London. Her papers on decision making, emotion, and influence have been published in Nature, Science, Nature Neuroscience, Psychological Science, and many others. She has been featured in numerous outlets and written for The New York Times, Time Magazine, Washington Post, CNN, BBC, and more.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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The Influential Mind: What the Brain Reveals About Our Power to Change Others
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Picador, 2018
ISBN 10 : 125015961X
ISBN 13 : 9781250159618
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The Influential Mind: What the Brain Reveals About Our Power to Change Others
Edité par
Picador, 2018
ISBN 10 : 125015961X
ISBN 13 : 9781250159618
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Couverture souple
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The Influential Mind: What the Brain Reveals About Our Power to Change Others
Edité par
Picador, 2018
ISBN 10 : 125015961X
ISBN 13 : 9781250159618
Ancien ou d'occasion
Couverture souple
Vendeur : Zoom Books East, Glendale Heights, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : good. Book is in good condition and may include underlining highlighting and minimal wear. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service. N° de réf. du vendeur ZEV.125015961X.G
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The Influential Mind: What the Brain Reveals about Our Power to Change Others
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Picador USA, 2018
ISBN 10 : 125015961X
ISBN 13 : 9781250159618
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The Influential Mind: What the Brain Reveals about Our Power to Change Others
Edité par
Picador USA, 2018
ISBN 10 : 125015961X
ISBN 13 : 9781250159618
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The Influential Mind: What the Brain Reveals about Our Power to Change Others
Edité par
Picador USA, 2018
ISBN 10 : 125015961X
ISBN 13 : 9781250159618
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Paperback
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The Influential Mind: What the Brain Reveals about Our Power to Change Others
Edité par
Picador USA, 2018
ISBN 10 : 125015961X
ISBN 13 : 9781250159618
Ancien ou d'occasion
Paperback
Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
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The Influential Mind: What the Brain Reveals about Our Power to Change Others
Edité par
Picador USA, 2018
ISBN 10 : 125015961X
ISBN 13 : 9781250159618
Ancien ou d'occasion
Paperback
Vendeur : ThriftBooks-Dallas, Dallas, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. N° de réf. du vendeur G125015961XI3N00
Quantité disponible : 1 disponible(s)
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The Influential Mind: What the Brain Reveals about Our Power to Change Others
Edité par
Picador USA, 2018
ISBN 10 : 125015961X
ISBN 13 : 9781250159618
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Paperback
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Image d'archives
The Influential Mind: What the Brain Reveals about Our Power to Change Others
Edité par
Picador USA, 2018
ISBN 10 : 125015961X
ISBN 13 : 9781250159618
Ancien ou d'occasion
Paperback
Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. N° de réf. du vendeur G125015961XI4N00
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