Articles liés à Marketing Strategy: A Decision-Focused Approach
Synopsis
Marketing Strategy: A Decision-Focused Approach editado por Mc graw hill education (uk)
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Présentation de l'éditeur
Marketing Strategy, 8e is a focused, succinct text which can be used on its own or packaged with a case book. It covers the concepts and theories of creating and implementing a marketing strategy and offers a focus on the strategic planning process and marketing’s cross/inter-functional relationships. This text distinguishes itself from competitors by maintaining a strong approach to strategic decision making. The eighth edition helps students integrate what they have learned about analytical tools and the 4P’s of marketing within a broader framework of competitive strategy. Four key and relevant trends that are sweeping the world of marketing theory and practice are integrated throughout this new edition.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
- ÉditeurMcGraw-Hill Education
- Date d'édition2013
- ISBN 10 1259010902
- ISBN 13 9781259010903
- ReliureBroché
- Langueanglais
- Nombre de pages384
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Marketing Strategy: A Decision-Focused Approach
Edité par
MCGRAW HILL / IRWIN, 2013
ISBN 10 : 1259010902
ISBN 13 : 9781259010903
Ancien ou d'occasion
Paperback
Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.5. N° de réf. du vendeur G1259010902I4N00
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Marketing Strategy : A Decision-Focused Approach
Edité par
McGraw-Hill Education, 2013
ISBN 10 : 1259010902
ISBN 13 : 9781259010903
Ancien ou d'occasion
Couverture souple
Vendeur : Better World Books Ltd, Dunfermline, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. N° de réf. du vendeur 47099624-20
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Marketing Strategy: A Decision-Focused Approach (Asia Higher Education Business & Economics Marketing)
Edité par
McGraw Hill / Asia 01/y /16 M, 2013
ISBN 10 : 1259010902
ISBN 13 : 9781259010903
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Couverture souple
Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
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Etat : Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . N° de réf. du vendeur 7719-9781259010903
Quantité disponible : 2 disponible(s)
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Marketing Strategy: A Decision-Focused Approach (Asia Higher Education Business & Economics Marketing)
Edité par
McGraw Hill / Asia 01/y /16 M, 2013
ISBN 10 : 1259010902
ISBN 13 : 9781259010903
Ancien ou d'occasion
Couverture souple
Vendeur : Bahamut Media, Reading, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. N° de réf. du vendeur 6545-9781259010903
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Marketing Strategy: A Decision-Focused Approach (Asia Higher Education Business & Economics Marketing)
Edité par
Mcgraw Hill / Asia, 2013
ISBN 10 : 1259010902
ISBN 13 : 9781259010903
Ancien ou d'occasion
Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:9781259010903. N° de réf. du vendeur 8608385
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Edition internationale
Marketing Strategy A Decision Focused Approach 8Ed (Ie) (Pb 2014)
Edition internationaleVendeur : MUB, RICHARDSON, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
PaperBack. Etat : Brand New. Brand New Fast Delivery Paperback, International edition. Different ISBN and Cover image but contents are same as US edition. Deliver by FedEx, DHL & USPS, we do accept APO and PO BOX Addresses. Order can be delivered worldwide within 4-8 days. International Edition. N° de réf. du vendeur CB15574
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Marketing Strategy: A Decision-Focused Approach (Asia Higher Education Business & Economics Marketing)
Edité par
McGraw Hill / Asia, 2013
ISBN 10 : 1259010902
ISBN 13 : 9781259010903
Ancien ou d'occasion
Soft cover
Vendeur : Hard To Find Editions, Bristol, AVON, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Soft cover. Etat : As New. This book is unread, but is in a clean and 'as new' condition suffering slight shelfwear resulting in minor crumpling to top corners of rear cover and last few pages. Fast dispatch within and from the UK. 100% money back guarantee. N° de réf. du vendeur ABE-1689619682421
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Marketing Strategy: A Decision-Focused Approach
Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
Évaluation du vendeur 4 sur 5 étoiles
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur CM-9781259010903
Quantité disponible : 15 disponible(s)
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Marketing Strategy: A Decision-Focused Approach (Paperback)
Edité par
McGraw-Hill Education, OH, 2013
ISBN 10 : 1259010902
ISBN 13 : 9781259010903
Neuf
Paperback
Vendeur : Grand Eagle Retail, Fairfield, OH, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : new. Paperback. Marketing Strategy, 8e is a focused, succinct text which can be used on its own or packaged with a case book. It covers the concepts and theories of creating and implementing a marketing strategy and offers a focus on the strategic planning process and marketings cross/inter-functional relationships. This text distinguishes itself from competitors by maintaining a strong approach to strategic decision making. The eighth edition helps students integrate what they have learned about analytical tools and the 4Ps of marketing within a broader framework of competitive strategy. Four key and relevant trends that are sweeping the world of marketing theory and practice are integrated throughout this new edition. Covers the concepts and theories of creating and implementing a marketing strategy and offers a focus on the strategic planning process and marketing's cross/inter-functional relationships. This text distinguishes itself from competitors by maintaining a strong approach to strategic decision making. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9781259010903
Quantité disponible : 1 disponible(s)
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Marketing Strategy: A Decision-Focused Approach
Edité par
McGraw-Hill Education, 2013
ISBN 10 : 1259010902
ISBN 13 : 9781259010903
Neuf
Paperback / softback
Vendeur : THE SAINT BOOKSTORE, Southport, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback / softback. Etat : New. New copy - Usually dispatched within 4 working days. 711. N° de réf. du vendeur B9781259010903
Quantité disponible : Plus de 20 disponibles