M: Information Systems - Couverture rigide

Baltzan Instructor, Paige

Couverture rigide

ISBN 10 : 1259924912 ISBN 13 : 9781259924910

Editeur : McGraw-Hill Education, 2019

Synopsis

Baltzan; M: Information Systems is an MIS fundamentals text written in an engaging visual, magazine format designed to intrigue your students from the start! Saturated with fascinating, sometimes hard-to-believe real-life examples that will keep students intrigued throughout the course. 

Baltzan’s approach discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique writing approach is that business initiatives drive technology choices in a corporation. Therefore, each discussion addresses the business needs first and addresses the technology that supports those needs second. This approach takes difficult and often intangible MIS concepts, brings them down to a student’s level, and applies them using a hands-on approach to reinforce the concepts learned. 

A derivative of the Baltzan; Business Driven Technology text, M: Information Systems provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, etc. 

A propos du livre

À propos de l'auteur

Paige Baltzan is an Assistant Teaching Professor in the department of Business Information and Analytics at the Daniels College of Business at the University of Denver. She holds a BSBA specializing in Accounting/MIS from Bowling Green State University an

Détails de l'édition

• Éditeur: McGraw-Hill Education
• Date d'édition: 2019
• Langue: anglais
• ISBN 10: 1259924912
• ISBN 13: 9781259924910
• Reliure: Gebundene Ausgabe
• Numéro d'édition: 5
• Nombre de pages: 336
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible