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Business Communication: Developing Leaders for a Networked World

Cardon, Peter W.

 
9781260152463: Business Communication: Developing Leaders for a Networked World
ISBN 10 : 1260152464 ISBN 13 : 9781260152463
Editeur : McGraw-Hill College, 2017

Présentation de l'éditeur

The Business Communication field is at a crossroads as communication technologies are reshaping how people communicate in the workplace. Business Communication: Developing Leaders for a Networked World, by Peter Cardon, puts students at the center of business communication through the author's unique focus on credibility woven throughout the textbook chapters, forward looking vision built on traditional concepts, and practitioner and case-based approach. Students are more likely to read and reflect on the text, and are better positioned to understand the essentials of efficient and effective business communication, thereby transforming them into leaders for a networked world.

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Éditeur
McGraw-Hill College
Date d'édition
2017
Langue
anglais
ISBN 10 
1260152464
ISBN 13 
9781260152463
Reliure
Feuillets mobiles
Numéro d'édition
3
Nombre de pages
578
Coordonnées du fabricant
non disponible
Personne responsable
non disponible