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Business Communication: Developing Leaders for a Networked World - Couverture rigide

Cardon, Peter

 
9781266678684: Business Communication: Developing Leaders for a Networked World
Couverture rigide
ISBN 10 : 1266678689 ISBN 13 : 9781266678684
Editeur : McGraw Hill, 2023

Synopsis

In Business Communication: Developing Leaders for a Networked World, Peter Cardon is taking a practitioner and case-based approach to help students develop an understanding of how course content applies to the business world. Maintaining a central theme of credibility, the author communicates why credibility is essential to effective communication. Integrated with Connect for Business Communication, Cardon provides a contemporary yet traditional view into the field, empowering students to learn bedrock communication principles while also staying up-to-date with cultural and technological changes in the business world―transforming them into leaders for a networked world. 

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Éditeur
McGraw Hill
Date d'édition
2023
Langue
anglais
ISBN 10 
1266678689
ISBN 13 
9781266678684
Reliure
Relié
Numéro d'édition
5
Coordonnées du fabricant
non disponible
Personne responsable
non disponible