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Statistics for Management and Economics: Abbreviated Edition - Couverture rigide

Keller, Gerald

 
9781285869643: Statistics for Management and Economics: Abbreviated Edition

Synopsis

Emphasizing applications over calculation, worldwide-bestseller STATISTICS FOR MANAGEMENT AND ECONOMICS, ABBREVIATED 10e vividly illustrates how vital statistical methods and tools are for today's managers-and teaches you how to apply them to business problems. Using a proven three-step "ICI" approach to problem solving, the text demonstrates how to IDENTIFY the correct statistical technique by focusing on the problem objective and data type; how to COMPUTE the statistics by hand, using Excel� 2013, or using MINITAB 16; and how to INTERPRET results in the context of the problem. Incorporating various functional areas of business, data-driven examples, exercises, and cases give you hands-on practice applying statistical applications used by marketing managers, financial analysts, accountants, economists, and others. Completely current, the ABBREVIATED 10e also includes updated figure and data tables, MindTap Reader, and access to Data Analysis Plus via the textbook companion website.

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À propos de l'auteur

Gerald Keller is emeritus professor of business at Wilfrid Laurier University, where he taught statistics, management science and operations management from 1974 to 2011.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.