Management: An Introduction. - Couverture souple

Boddy, David

Couverture souple

ISBN 10 : 129200424X ISBN 13 : 9781292004242

Editeur : Pearson Education Limited, 2013

Synopsis

Were you looking for the book with access to MyManagementLab? This product is the book alone, and does NOT come with access to MyManagementLab. Buy Management:An Introduction with MyManagementLab access card 6e if you need access to the MyLab as well, and save money on this brilliant resource.

 

This is an accessible and academically rigorous guide to the themes and functions of management. It contains in depth case studies that examine key management issues in a broad range of organisations, from Apple and Virgin to the British Heart Foundation and Management in Practice features full of insights into contemporary management activities. Entrepreneurship, sustainability, governance and internationalization are integrated throughout, giving clear guidance on how students can further their understanding of these key topics.

 

This edition includes innovative employability content designed to aid development of the business skills most valued by today’s employers. Exercises throughout the text encourage critical thinking and the application of real-life experience.

 

This text is the ideal to accompany a first course in management, either as an undergraduate or a postgraduate.

 

Please note that the product you are purchasing does not include MyManagementLab.

 

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A propos du livre

À propos de la quatrième de couverture

David Boddy’s market-leading text is the one guide today’s students and tomorrow’s managers need to read. A comprehensive introduction to the themes and functions of management, this book is an accessible and academically rigorous guide through the field. Now into its sixth edition, it continues to be the most up-to-date and reliable text of its kind. Management: An Introduction offers:

• Substantially expanded case studies that examine in depth key management issues in a broad range of organisations, from Apple and Virgin to the British Heart Foundation.
• Important themes like entrepreneurship, sustainability, governance and internationalization interweaved through the chapters, giving clear guidance on how students can further their understanding of these key topics.
• Innovative employability content, specifically designed to aid you in your development of the business skills most valued by today’s employers.
• Management in Practice features full of insights into contemporary management activities.
• Exercises throughout the text that encourage critical thinking and the application of real-life experience.

This is the ideal text to accompany a first course in management, either as an undergraduate or a postgraduate.

 

David Boddy is a Research Fellow at the Adam Smith Business School, University of Glasgow. He is the author of three other Pearson books: Essentials of Management (2012), Managing Information Systems (2009) and Managing Projects (2002).

Détails de l'édition

• Éditeur: Pearson Education Limited
• Date d'édition: 2013
• Langue: anglais
• ISBN 10: 129200424X
• ISBN 13: 9781292004242
• Reliure: Broché
• Numéro d'édition: 6
• Nombre de pages: 720
• Coordonnées du fabricant: non disponible
• Personne responsable: Riccardo Bacigalupo; riccardo.bacigalupo@sanoma.it; ; Sanoma Italia Via Arconati, 1 �; Milano; 20135; Italie