Communication: Principles for a Lifetime - Couverture souple

Beebe, Steven

Couverture souple

ISBN 10 : 1292102861 ISBN 13 : 9781292102863

Editeur : Pearson, 2015

Synopsis

For courses in Introduction to Communication that take a mainstream rather than a survey approach

 

A five-principles approach that helps students build practical communication skills

Communication: Principles for a Lifetime was designed to address the biggest challenge when teaching Introduction to Communication: how to present the variety of fundamental theory and skills without overwhelming learners. By organising the text around five key principles of communication, authors Steven Beebe, Susan Beebe, and Diana Ivy help students to see the interplay among communication concepts, skills, and contexts. The 6th Edition retains this successful five-principles framework, and adds updated content and a new learning architecture that better helps students build, and use, strong communication skills―in the course and beyond.

A propos du livre

Présentation de l'éditeur

For courses in Introduction to Communication that take a mainstream rather than a survey approach

 

A five-principles approach that helps students build practical communication skills

Communication: Principles for a Lifetime was designed to address the biggest challenge when teaching Introduction to Communication: how to present the variety of fundamental theory and skills without overwhelming learners. By organizing the text around five key principles of communication, authors Steven Beebe, Susan Beebe, and Diana Ivy help students to see the interplay among communication concepts, skills, and contexts. The sixth edition retains this successful five-principles framework, and adds updated content and a new learning architecture that better helps students build, and use, strong communication skills—in the course and beyond.

Détails de l'édition

• Éditeur: Pearson
• Date d'édition: 2015
• Langue: anglais
• ISBN 10: 1292102861
• ISBN 13: 9781292102863
• Reliure: Broché
• Numéro d'édition: 6
• Nombre de pages: 472
• Coordonnées du fabricant: non disponible
• Personne responsable: Riccardo Bacigalupo; riccardo.bacigalupo@sanoma.it; ; Sanoma Italia Via Arconati, 1 �; Milano; 20135; Italie