Articles liés à The Practice of Market Research: An Introduction
L'édition de cet ISBN n'est malheureusement plus disponible.
Afficher les exemplaires de cette édition ISBN
- ÉditeurPearson Education Limited
- Date d'édition2021
- ISBN 10 1292331364
- ISBN 13 9781292331362
- ReliureBroché
- Numéro d'édition5
- Nombre de pages608
Acheter neuf
En savoir plus sur cette édition
EUR 57,32
Frais de port :
Gratuit
Vers Etats-Unis
Meilleurs résultats de recherche sur AbeBooks
Image d'archives
Practice of Market Research 5e
Edité par
Pearson
(2021)
ISBN 10 : 1292331364
ISBN 13 : 9781292331362
Neuf
Couverture souple
Quantité disponible : 1
Vendeur :
Evaluation vendeur
Description du livre Etat : Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service. N° de réf. du vendeur ABEOCT23-23628
Acheter neuf
EUR 57,32
Autre devise
Image d'archives
The Practice of Market Research
Edité par
Pearson
(2021)
ISBN 10 : 1292331364
ISBN 13 : 9781292331362
Neuf
Couverture souple
Quantité disponible : 1
Vendeur :
Evaluation vendeur
Description du livre Etat : New. N° de réf. du vendeur 26394515634
Acheter neuf
EUR 61,17
Autre devise
Image d'archives
The Practice Of Market Research 5 ed
Edité par
Pearson
(2021)
ISBN 10 : 1292331364
ISBN 13 : 9781292331362
Neuf
Couverture souple
Quantité disponible : 5
Vendeur :
Evaluation vendeur
Description du livre Etat : New. N° de réf. du vendeur 42937935-n
Acheter neuf
EUR 62,44
Autre devise
Image d'archives
The Practice of Market Research
Edité par
Pearson
(2021)
ISBN 10 : 1292331364
ISBN 13 : 9781292331362
Neuf
Couverture souple
Quantité disponible : 1
Vendeur :
Evaluation vendeur
Description du livre Etat : New. N° de réf. du vendeur 401894253
Acheter neuf
EUR 61,38
Autre devise
Image d'archives
The Practice of Market Research
Edité par
Pearson Education 2021-11-23, Upper Saddle River
(2021)
ISBN 10 : 1292331364
ISBN 13 : 9781292331362
Neuf
paperback
Quantité disponible : 1
Vendeur :
Evaluation vendeur
Description du livre paperback. Etat : New. Language: ENG. N° de réf. du vendeur 9781292331362
Acheter neuf
EUR 65,30
Autre devise
Image d'archives
The Practice of Market Research
Edité par
Pearson Education
(2021)
ISBN 10 : 1292331364
ISBN 13 : 9781292331362
Neuf
PAP
Quantité disponible : 15
Vendeur :
Evaluation vendeur
Description du livre PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur PB-9781292331362
Acheter neuf
EUR 72,55
Autre devise
Image d'archives
The Practice Of Market Research 5 ed
Edité par
Pearson
(2021)
ISBN 10 : 1292331364
ISBN 13 : 9781292331362
Neuf
Couverture souple
Quantité disponible : 5
Vendeur :
Evaluation vendeur
Description du livre Etat : New. N° de réf. du vendeur 42937935-n
Acheter neuf
EUR 65,29
Autre devise
Image d'archives
The Practice of Market Research: An Introduction
Edité par
Pearson
(2021)
ISBN 10 : 1292331364
ISBN 13 : 9781292331362
Neuf
Couverture souple
Quantité disponible : > 20
Vendeur :
Evaluation vendeur
Description du livre Etat : new. N° de réf. du vendeur FDBQLAKKNL
Acheter neuf
EUR 77,01
Autre devise
Image d'archives
The Practice of Market Research: An Introduction
Edité par
Pearson
(2021)
ISBN 10 : 1292331364
ISBN 13 : 9781292331362
Neuf
Couverture souple
Quantité disponible : 3
Vendeur :
Evaluation vendeur
Description du livre Etat : New. In. N° de réf. du vendeur ria9781292331362_new
Acheter neuf
EUR 75,81
Autre devise
Image fournie par le vendeur
The Practice of Market Research (Paperback)
Edité par
Pearson Education Limited, Harlow
(2021)
ISBN 10 : 1292331364
ISBN 13 : 9781292331362
Neuf
Paperback
Quantité disponible : 1
Vendeur :
Evaluation vendeur
Description du livre Paperback. Etat : new. Paperback. Learn the techniques and practical tasks involved in designing and running a research project The Practice of Market Research: From Data to Insight, 5th edition, by McGivern offers a thorough introduction to the practice of market and social research. It is structured around the research process from defining the problem to be researched to communicating the insight which the research produces. An ideal companion for a market research student or anyone doing a research project, the book takes you through data analytics and data mining in a market research context, in addition to explaining the ethical, legal and regulatory context in which research operates. The Industry Insights draw real-world examples from successful market research projects in companies such as Formula One, BBC, IBM, PayPal, Twinings and Volvo. There are also examples of research on social issues including the COVID-19 pandemic, anti-social behaviour, HIV/AIDS, cancer support and many more. The new edition supports the MRS Advanced Certificate in Market and Social Research Practice. This is a great applied marketing research text that will be suitable for students going beyond the basics of research and learning about how marketing research works in practice Ben Lowe, Professor of Marketing, Kent Business School, University of Kent Marketing research clearly explained as a professional practice - with practical advice on issues to consider and ways forward - and as an academic discipline with methodological and theoretical concerns. Dr Philippa Ward, Reader in Services Marketing, University of Gloucestershire About the author: Yvonne McGivern has worked on both the agency and the client side and currently works as a consultant. She taught research methods at Queens University Belfast and at Trinity College Dublin. She is Joint Chief Examiner for the MRS Advanced Certificate in Market and Social Research Practice. Pearson, the worlds learning company. Learn the techniques and tasks involved in designing and running a research project The Practice of Market Research: From Data to Insight, 5th edition, by McGivern offers an introduction to market and social research, with an insight into data analytics and data mining, as well as a range of real-life examples of how research is applied in practice. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9781292331362
Acheter neuf
EUR 88,02
Autre devise