You Have More Influence Than You Think: How We Underestimate Our Power of Persuasion, and Why It Matters - Couverture rigide

Bohns, Vanessa

Couverture rigide

ISBN 10 : 1324005718 ISBN 13 : 9781324005711

Editeur : WW Norton & Co, 2021

Synopsis

An original investigation of our hidden power to persuade, and how to wield it wisely.

Whether attending a meeting, sharing a post online, or mustering the nerve to ask for a favour, we often assume our actions, input, and requests will be overlooked or rejected. As behavioural psychologist Vanessa K. Bohns reveals, however, people see us, listen to us, and agree to do things for us much more than we realise.

In You Have More Influence Than You Think, Bohns draws from original research to illustrate why we fail to recognise the influence we have already, and how that lack of awareness can lead us to miss opportunities or accidentally misuse our power. She offers strategies for observing the effect we have on others, reconsidering our fear of rejection, and even, sometimes, pulling back to use our influence less.
You Have More Influence Than You Think<\/em> is an “enormously empowering” (Robert Cialdini, author of Influence) call to anyone who has ever felt ineffective or invisible to recognize their power and wield it accordingly.

A propos du livre

À propos de l'auteur

Vanessa K. Bohns is a professor of organizational behavior at Cornell University. Her writing has appeared in the New York Times and Harvard Business Review, among other publications. She lives in upstate New York.

Détails de l'édition

• Éditeur: WW Norton & Co
• Date d'édition: 2021
• Langue: anglais
• ISBN 10: 1324005718
• ISBN 13: 9781324005711
• Reliure: Relié
• Nombre de pages: 256
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible