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Advertising Campaigns (Classic Reprint)
impression à la demandeVendeur : Forgotten Books, London, Royaume-Uni
Évaluation du vendeur 4 sur 5 étoiles
Paperback. Etat : New. Print on Demand. This book analyzes advertising campaigns from a business marketing perspective. It examines the historical roots of advertising being used as a campaign and the importance of defining a campaign goal. The author highlights that campaigns have significantly evolved from basic announcements into carefully planned, fully integrated efforts comprising multiple media and marketing channels. The book places particular emphasis on the importance of using preliminary research and testing to tailor campaigns to specific markets and products. By providing case studies of successful advertising campaigns, the author illustrates how businesses can leverage advertising to increase sales and establish brand loyalty. Crucially, the book recognizes that advertising is not a standalone solution but an integral part of a broader marketing strategy that includes distribution, pricing, and product quality. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. N° de réf. du vendeur 9781330007341_0
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EUR 20,53
Livraison gratuite
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : Plus de 20 disponibles
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Advertising Campaigns (Classic Reprint)
Vendeur : PBShop.store US, Wood Dale, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur LW-9781330007341
Acheter neuf
EUR 32,36
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 15 disponible(s)
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Advertising Campaigns (Classic Reprint)
Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur LW-9781330007341
Acheter neuf
EUR 29,33
Expédition à EUR 5,88
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 15 disponible(s)