Successful Advertising, How to Accomplish It: A Practical Work for Advertisers and Business Men (Classic Reprint) - Couverture souple

J. Angus Macdonald

9781330019252: Successful Advertising, How to Accomplish It: A Practical Work for Advertisers and Business Men (Classic Reprint)

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ISBN 10 : 1330019253 ISBN 13 : 9781330019252

Editeur : Forgotten Books, 2018

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This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works. This text has been digitally restored from a historical edition. Some errors may persist, however we consider it worth publishing due to the work's historical value.The digital edition of all books may be viewed on our website before purchase.

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�diteur: Forgotten Books
Date d'�dition: 2018
Langue: anglais
ISBN 10: 1330019253
ISBN 13: 9781330019252
Reliure: Broch�
Nombre de pages: 414
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Successful Advertising, How to Accomplish It (Classic Reprint)

J. Angus Macdonald

Edit� par Forgotten Books, 2024

ISBN 10 : 1330019253 ISBN 13 : 9781330019252

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Vendeur : Forgotten Books, London, Royaume-Uni

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Paperback. Etat : New. Print on Demand. This work explores the field of advertising from the perspective of an experienced professional, offering practical advice and insights for both advertisers and business professionals. The author delves into the importance of crafting strong foundational ideas and transforming them into compelling advertising messages. Techniques for effective use of words and visuals are discussed, emphasizing the power of simplicity, brevity, and audience understanding. The psychological aspects of advertising are also explored, highlighting the significance of grasping the reader's mindset and tailoring messages accordingly. The author stresses the importance of consistency, versatility, and the ability to strike a balance between force and grace in advertising language. Practical considerations, such as the use of prices, display techniques, and typefaces, are also examined, with guidance on how to make informed choices that enhance the impact of advertising efforts. This book is an invaluable resource for anyone seeking to master the art of effective advertising and harness its power to drive business success. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. N� de r�f. du vendeur 9781330019252_0

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