Synopsis
How trade-marks shape brands, trust, and the modern marketplace. This guide dives into what trade-marks are, why they matter, and how they help products travel from maker to consumer while preserving identity and quality.
With clear explanations and practical examples, the book traces the history of marks from early crafts to today’s global brands. You’ll see how names, logos, and symbols become powerful assets, and how laws protect fair competition and consumer understanding.
- What a trade-mark is and how it functions as a business asset
- How famous marks like Ivory, Kodak, and Coca‑Cola became trusted national icons
- How geography, personal names, and imagery affect registration and protection
- Real-world cases of use, misuses, and the logic behind trademark law
Ideal for readers curious about branding, business history, or the basics of intellectual property law.
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Trade Marks: Trade Names (Classic Reprint)
impression à la demandeVendeur : Forgotten Books, London, Royaume-Uni
Évaluation du vendeur 4 sur 5 étoiles
Paperback. Etat : New. Print on Demand. This comprehensive guide to federal trade-mark law clarifies the complex statutes governing trade-mark registration and protection. The author, a prominent trade-mark attorney with extensive practical experience, avoids legal jargon in favor of straightforward language, making this a highly accessible and helpful guide for businesspeople and legal professionals alike. The book thoroughly examines the process of trade-mark registration, from the initial application through the intricacies of oppositions and appeals, providing practical advice and detailed explanations of the relevant legal principles. The author also provides clear and concise guidance on the various requirements for registration, including distinctiveness, non-deceptiveness, and proper use. In addition, the book explores the legal limits on trade-mark usage, such as restrictions on registering geographic names or personal names, and the consequences of misrepresenting a trade-mark's status. The author also discusses the important issue of trade-mark infringement and the various legal remedies available to protect against unauthorized use. Overall, this book is an invaluable resource for anyone seeking to understand and navigate the complex legal landscape of trade-mark law. Its practical insights and clear explanations make it an essential guide for businesses seeking to protect their brand identities and avoid costly legal disputes. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. N° de réf. du vendeur 9781330038116_0
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Trade Marks Trade Names Classic Reprint
Vendeur : PBShop.store US, Wood Dale, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur LW-9781330038116
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Trade Marks Trade Names Classic Reprint
Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur LW-9781330038116
Acheter neuf
EUR 24,32
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Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 15 disponible(s)
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Trade Marks : Trade Names (Classic Reprint)
Edité par
Forgotten Books, 2015
ISBN 10 : 1330038118
ISBN 13 : 9781330038116
Ancien ou d'occasion
Couverture souple
Vendeur : Buchpark, Trebbin, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Etat : Hervorragend. Zustand: Hervorragend | Seiten: 50 | Sprache: Englisch | Produktart: Bücher | Keine Beschreibung verfügbar. N° de réf. du vendeur 25731343/1
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EUR 17,07
Expédition à EUR 105
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Expédition depuis Allemagne vers Etats-Unis
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