Advertising came into the world because men were too impatient to wait forM rs. Jones to tell Mrs. Smith that Brown spickles were good to eat. Brown discovered that he could tell two million Mrs. Smiths and Mrs. Joneses about his pickles and that he could sell a lot more pickles that way than by waiting for the news to leak out by itself. But, said Brown spartner, I believe in word-of-mouth advertising. So do I, agreed Brown. But it takes too long. What I mean is this, his partner went on. If Mrs. Jones tells Mrs. Brown, shell believe it. If we tell her, shell think we are trying to put something over. That depends on how we tell her, said Brown.
(Typographical errors above are due to OCR software and don't occur in the book.)
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Vendeur : Forgotten Books, London, Royaume-Uni
Paperback. Etat : New. Print on Demand. This book unveils the captivating world of advertising and its transformative power. In a time where advertising has become ubiquitous, the author delves into its origins and illuminates its evolution into an essential component of modern business practices. The book explores the artistry and meticulous craftsmanship behind creating successful advertisements, highlighting the significance of understanding consumer psychology and the art of storytelling. The author delves into the nuances of effective advertising, examining the interplay of copy, imagery, and design in capturing attention and driving sales. This book is not only a fascinating glimpse into the world of advertising but also a valuable resource for anyone seeking to understand the power of persuasion and the impact it has on our daily lives. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. N° de réf. du vendeur 9781330053300_0
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Vendeur : PBShop.store US, Wood Dale, IL, Etats-Unis
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur LW-9781330053300
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Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur LW-9781330053300
Quantité disponible : 15 disponible(s)
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Taschenbuch. Etat : Neu. Neuware. N° de réf. du vendeur 9781330053300
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Etat : Sehr gut. Zustand: Sehr gut | Seiten: 298 | Sprache: Englisch | Produktart: Bücher | Keine Beschreibung verfügbar. N° de réf. du vendeur 25733726/2
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