Synopsis
Excerpt from Larkin Idea
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Forgotten Books publishes hundreds of thousands of rare and classic books.
This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works. This text has been digitally restored from a historical edition. Some errors may persist, however we consider it worth publishing due to the work's historical value.
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Larkin Idea (Classic Reprint)
impression à la demandeVendeur : Forgotten Books, London, Royaume-Uni
Évaluation du vendeur 4 sur 5 étoiles
Paperback. Etat : New. Print on Demand. This book offers a fascinating glimpse into the world of early 20th-century American consumerism, specifically focusing on the Larkin Soap Company and its innovative marketing strategies. The author, through a blend of historical analysis and anecdotal storytelling, explores the rise of the company and its unique approach to selling soap and household goods directly to families. The text delves into the Larkin Idea, a groundbreaking concept that prioritized direct sales, customer loyalty, and the power of premiums to attract customers. The book highlights the Larkin Soap Company's success in a rapidly changing marketplace, where traditional business models were being challenged by new methods of advertising and direct consumer engagement. The author examines how the company utilized a variety of tactics, including the creation of a monthly magazine, "The Larkin Idea," to build a strong relationship with its customer base. This detailed account of the company's operations, including the use of Club-of-Ten schemes and its reliance on customer testimonials, provides a unique window into the burgeoning consumer culture of the early 1900s. This captivating story ultimately offers a compelling portrait of a company that revolutionized the way businesses connected with their customers. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. N° de réf. du vendeur 9781332077588_0
Acheter neuf
EUR 15,11
Livraison gratuite
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : Plus de 20 disponibles
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Larkin Idea Classic Reprint
Vendeur : PBShop.store US, Wood Dale, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur LW-9781332077588
Acheter neuf
EUR 23,33
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 15 disponible(s)
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Larkin Idea Classic Reprint
Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur LW-9781332077588
Acheter neuf
EUR 20,12
Expédition à EUR 4,77
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 15 disponible(s)