Handy Dictionary of the English and Italian Languages (Classic Reprint): Thoroughly Revised and Re-Written - Couverture souple

Wessely, J. E.

Couverture souple

ISBN 10 : 1333588976 ISBN 13 : 9781333588977

Editeur : Forgotten Books, 2018

Synopsis

This book is an illuminating guide to the subtle art of persuasion, providing profound insights into the psychology of influence, both conscious and unconscious. The author delves into concepts of framing, anchoring, reciprocity, and scarcity, demonstrating how these fundamental cognitive biases can be strategically leveraged to shape perceptions and drive desired outcomes. Beyond the mere techniques of persuasion, the book also emphasizes the ethical considerations inherent in the practice of influence. It challenges readers to consider the potential consequences of their actions and encourages the pursuit of persuasion that aligns with both personal values and the greater good. In analyzing the history of persuasion and its application across diverse fields, from marketing to negotiation and beyond, the author offers a comprehensive understanding of its multifaceted nature. This book serves not only as a practical guide but also a thought-provoking exploration of the human mind and its susceptibility to influence. By understanding the principles of persuasion and applying them with integrity, readers can become more effective communicators, strengthen their negotiation skills, and ultimately harness the power of influence for positive change.

Détails de l'édition

• Éditeur: Forgotten Books
• Date d'édition: 2018
• Langue: anglais
• ISBN 10: 1333588976
• ISBN 13: 9781333588977
• Reliure: Broché
• Nombre de pages: 438
• Coordonnées du fabricant: Copytech (UK) Ltd, Trading as Printondemand-worldwide.com; gpsr@podww.com; ; 9 Culley Court; Orton Southgate; Peterborough; Cambridgeshire; PE2 6WA; Royaume-Uni
• Personne responsable: Easy Access System Europe Oü, 16879218; +358405003575; gpsr.requests@easproject.com; ; Mustamäe tee 50; Tallinn; 10621; Estonie