Articles liés à Estimating the Timing and Magnitude of Peak Sales in...
Estimating the Timing and Magnitude of Peak Sales in New Consumer Durables (Classic Reprint) - Couverture souple
Synopsis
Learn how to estimate when a product's sales will peak and how large that peak can be, using a proven diffusion model. This guide shows real-time forecasting with limited data and practical adjustments.
The pages explain a model that helps forecast the timing and size of peak sales for new consumer durables. It covers how early sales data can shape estimates and why managers may want to test different total market possibilities so forecasts stay realistic. Realistic methods are presented for using limited information to make better planning decisions.
What you’ll experience includes:
- A clear explanation of the model’s key parameters and what they represent
- Strategies for updating forecasts as new data arrives, without waiting for the peak
- Practical approaches to handle uncertainty in total market size (m) and its impact on predictions
- Examples and discussion of how estimates can differ for various products and data histories
Ideal for readers who work in product planning, marketing analytics, or operations, and want a real-world framework for predicting peak demand.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Résultats de recherche pour Estimating the Timing and Magnitude of Peak Sales in...
Image fournie par le vendeur
Estimating the Timing and Magnitude of Peak Sales in New Consumer Durables
impression à la demandeVendeur : Forgotten Books, London, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : New. Print on Demand. This book investigates the challenges of evaluating the timing and magnitude of peak sales for items that are infrequently purchased and experience few replacement purchases initially. The author explores the strengths and limitations of a model proposed by Bass and suggests a modified approach that incorporates subjective estimation of total initial purchases. By using this approach, decision-makers can improve the accuracy of their forecasts, particularly with limited data. The book highlights the significance of estimating timing and magnitude of peak sales for production planning and inventory management. By exploring the dynamics of consumer behavior and the challenges of forecasting, this book provides valuable insights for businesses seeking to optimize their marketing and production strategies. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. N° de réf. du vendeur 9781333739485_0
Acheter neuf
EUR 15,60
Livraison gratuite
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : Plus de 20 disponibles
Image d'archives
Estimating the Timing and Magnitude of Peak Sales in New Consumer Durables Classic Reprint
Vendeur : PBShop.store US, Wood Dale, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur LW-9781333739485
Acheter neuf
EUR 24,81
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 15 disponible(s)
Image d'archives
Estimating the Timing and Magnitude of Peak Sales in New Consumer Durables Classic Reprint
Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur LW-9781333739485
Acheter neuf
EUR 24,57
Expédition à EUR 3,84
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 15 disponible(s)