The digital edition of all books may be viewed on our website before purchase. Excerpt from Financial Advertising
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Vendeur : Forgotten Books, London, Royaume-Uni
Paperback. Etat : New. Print on Demand. This book presents an exploration of the banking industry, its practices, and its deep historical roots. The author argues that the development of financial advertising is inextricably tied to the growth of banks themselves. Starting with the belief that dignity and seriousness were necessary components of banking, the industry has come to embrace more modern methods and tactics, such as eye-catching illustrations and copywriting. Through a historical lens, the book traces the evolution of banking practices, from the traditional focus on security and responsibility to the present-day emphasis on customer service and accessibility. It also examines the role that advertising has played in shaping public perception of banks and in promoting economic growth. By providing a comprehensive overview of this subject, this book offers valuable insights into the inner workings of the financial world. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. N° de réf. du vendeur 9781334432316_0
Quantité disponible : Plus de 20 disponibles
Vendeur : PBShop.store US, Wood Dale, IL, Etats-Unis
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur LW-9781334432316
Quantité disponible : 15 disponible(s)
Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
PAP. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur LW-9781334432316
Quantité disponible : 15 disponible(s)