The Strategy Process: A Military-business Comparison - Couverture souple

Grattan, R.

Couverture souple

ISBN 10 : 1349430668 ISBN 13 : 9781349430666

Editeur : Palgrave Macmillan, 2002

Synopsis

This book investigates strategy formulation by comparing military & Business practices. It assesses whether the strategy process in the business field also prevails in the military context. Based on interviews and case studies, the author uses a framework of influences including organisation, leadership, risk, theory and context to consider the areas of similarity and difference. While significant parallels can be found, greater importance is placed on the formulation of aims and goals, and the identification and training of leaders in the military. This provides valuable lessons for business strategists.

A propos du livre

À propos de l'auteur

ROBERT GRATTAN served for thirty years in the Royal Air Force, reaching the rank of Group Captain. He instructed in the RAF Staff College. After ten years in the electronics industry, he became a visiting lecturer in the School of Strategic Management at the University of the West of England.

Détails de l'édition

• Éditeur: Palgrave Macmillan
• Date d'édition: 2002
• Langue: anglais
• ISBN 10: 1349430668
• ISBN 13: 9781349430666
• Reliure: Broché
• Nombre de pages: 292
• Coordonnées du fabricant: Springer Nature Customer Service Center GmbH; ProductSafety@springernature.com; ; Europaplatz 3,69115 Heidelberg, Germany; Heidelberg; 69115; Allemagne