Germany’s Economic Renaissance: Lessons for the United States - Couverture souple

Ewing, J.

Couverture souple

ISBN 10 : 1349468045 ISBN 13 : 9781349468041

Editeur : Palgrave Macmillan, 2015

Synopsis

In Germany's Economic Renaissance, veteran European correspondent Jack Ewing of The International New York Times explains how a country with some of the highest labor and energy costs in the world beat the odds to become the third-largest exporter of manufactured goods, after China and the United States. Men and women who manage German companies both big and small explain how any company can behave like a multinational, as well as the secrets of conquering the high end of the market where quality is more important than price. Both informative and entertaining, filled with rich character studies, this book is essential reading for everyone wondering how to bring factories - and the jobs they provide - back to American shores.

A propos du livre

À propos de l'auteur

Jack Ewing is European Economics Correspondent for The International New York Times, based in Frankfurt, Germany. He has spent more than 20 years covering German business and economics, including a decade at BusinessWeek magazine. He holds a master's degree in history from Trinity College, USA.

Détails de l'édition

• Éditeur: Palgrave Macmillan
• Date d'édition: 2015
• Langue: anglais
• ISBN 10: 1349468045
• ISBN 13: 9781349468041
• Reliure: Broché
• Numéro d'édition: 1
• Nombre de pages: 208
• Coordonnées du fabricant: Springer Nature Customer Service Center GmbH; ProductSafety@springernature.com; ; Europaplatz 3,69115 Heidelberg, Germany; Heidelberg; 69115; Allemagne