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Decision Making in Marketing and Finance: An Interdisciplinary Approach to Solving Complex Organizational Problems - Couverture souple
Synopsis
As interest in MBA programs and business schools more generally continues to grow, it is essential that teachers and students analyse their established strategy for decision making. The successful use of case studies in business schools shows the superior outcomes of an interdisciplinary approach to problem solving. Disappointingly, functional departmental silos within universities still exist and keep problem solvers from seeing all the effects of a given issue. In addition to providing teaching material, Decision Making in Marketing and Finance provides motives and strategies to break down functional silos in making informed and effective business and finance decisions. Koku achieves his goal by showing how value can be created for shareholders and other stakeholders, linking marketing and finance decision making, and providing much-needed teaching materials for an interdisciplinary approach to case analysis.
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À propos de l?auteur
Paul Sergius Koku is Professor at Florida Atlatic University, USA.
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Decision Making in Marketing and Finance: An Interdisciplinary Approach to Solving Complex Organizational Problems
Edité par
Palgrave Macmillan, 2014
ISBN 10 : 1349478822
ISBN 13 : 9781349478828
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Couverture souple
Vendeur : Lucky's Textbooks, Dallas, TX, Etats-Unis
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Etat : New. N° de réf. du vendeur ABLIING23Mar2411530082019
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Decision Making in Marketing and Finance (Paperback)
Edité par
Palgrave Macmillan, Basingstoke, 2014
ISBN 10 : 1349478822
ISBN 13 : 9781349478828
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Paperback
Edition originale
Vendeur : Grand Eagle Retail, Bensenville, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : new. Paperback. As interest in MBA programs and business schools more generally continues to grow, it is essential that teachers and students analyse their established strategy for decision making. The successful use of case studies in business schools shows the superior outcomes of an interdisciplinary approach to problem solving. Disappointingly, functional departmental silos within universities still exist and keep problem solvers from seeing all the effects of a given issue.In addition to providing teaching material, Decision Making in Marketing and Finance provides motives and strategies to break down functional silos in making informed and effective business and finance decisions. Koku achieves his goal by showing how value can be created for shareholders and other stakeholders, linking marketing and finance decision making, and providing much-needed teaching materials for an interdisciplinary approach to case analysis. As interest in MBA programs and business schools more generally continues to grow, it is essential that teachers and students analyse their established strategy for decision making. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9781349478828
Quantité disponible : 1 disponible(s)
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Decision Making in Marketing and Finance: An Interdisciplinary Approach to Solving Complex Organizational Problems
Edité par
Palgrave Macmillan, 2014
ISBN 10 : 1349478822
ISBN 13 : 9781349478828
Neuf
Couverture souple
Vendeur : Ria Christie Collections, Uxbridge, Royaume-Uni
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Decision Making in Marketing and Finance
Edité par
Palgrave Macmillan US Aug 2014, 2014
ISBN 10 : 1349478822
ISBN 13 : 9781349478828
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Taschenbuch
Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Allemagne
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Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -As interest in MBA programs and business schools more generally continues to grow, it is essential that teachers and students analyse their established strategy for decision making. The successful use of case studies in business schools shows the superior outcomes of an interdisciplinary approach to problem solving. Disappointingly, functional departmental silos within universities still exist and keep problem solvers from seeing all the effects of a given issue. In addition to providing teaching material, Decision Making in Marketing and Finance provides motives and strategies to break down functional silos in making informed and effective business and finance decisions. Koku achieves his goal by showing how value can be created for shareholders and other stakeholders, linking marketing and finance decision making, and providing much-needed teaching materials for an interdisciplinary approach to case analysis. 216 pp. Englisch. N° de réf. du vendeur 9781349478828
Quantité disponible : 2 disponible(s)
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Decision Making in Marketing and Finance
Edité par
Palgrave Macmillan, 2014
ISBN 10 : 1349478822
ISBN 13 : 9781349478828
Neuf
Couverture souple
Edition originale
Vendeur : Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlande
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Etat : New. Num Pages: 194 pages, 1 black & white illustrations, biography. BIC Classification: KFFH; KFFK; KFFM; KJS; KJT. Category: (G) General (US: Trade). Dimension: 216 x 140 x 12. Weight in Grams: 280. . 2014. 1st ed. 2014. Paperback. . . . . N° de réf. du vendeur V9781349478828
Quantité disponible : 15 disponible(s)
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Decision Making in Marketing and Finance
Edité par
Palgrave Macmillan US, 2014
ISBN 10 : 1349478822
ISBN 13 : 9781349478828
Neuf
Couverture souple
Vendeur : moluna, Greven, Allemagne
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Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Paul Sergius Koku is Professor at Florida Atlatic University, USA.As interest in MBA programs and business schools more generally continues to grow, it is essential that teachers and students analyse their established strategy for decision making. The s. N° de réf. du vendeur 385691956
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Decision Making in Marketing and Finance: An Interdisciplinary Approach to Solving Complex Organizational Problems
Vendeur : Revaluation Books, Exeter, Royaume-Uni
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Paperback. Etat : Brand New. 194 pages. 8.50x5.51x0.49 inches. In Stock. N° de réf. du vendeur x-1349478822
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Decision Making in Marketing and Finance
Edité par
Palgrave Macmillan US, Palgrave Macmillan US Aug 2014, 2014
ISBN 10 : 1349478822
ISBN 13 : 9781349478828
Neuf
Taschenbuch
Vendeur : buchversandmimpf2000, Emtmannsberg, BAYE, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. Neuware -As interest in MBA programs and business schools more generally continues to grow, it is essential that teachers and students analyse their established strategy for decision making. The successful use of case studies in business schools shows the superior outcomes of an interdisciplinary approach to problem solving. Disappointingly, functional departmental silos within universities still exist and keep problem solvers from seeing all the effects of a given issue.In addition to providing teaching material, Decision Making in Marketing and Finance provides motives and strategies to break down functional silos in making informed and effective business and finance decisions. Koku achieves his goal by showing how value can be created for shareholders and other stakeholders, linking marketing and finance decision making, and providing much-needed teaching materials for an interdisciplinary approach to case analysis.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 216 pp. Englisch. N° de réf. du vendeur 9781349478828
Quantité disponible : 2 disponible(s)
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Decision Making in Marketing and Finance
Edité par
Palgrave Macmillan, 2014
ISBN 10 : 1349478822
ISBN 13 : 9781349478828
Neuf
Couverture souple
Vendeur : Kennys Bookstore, Olney, MD, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : New. Num Pages: 194 pages, 1 black & white illustrations, biography. BIC Classification: KFFH; KFFK; KFFM; KJS; KJT. Category: (G) General (US: Trade). Dimension: 216 x 140 x 12. Weight in Grams: 280. . 2014. 1st ed. 2014. Paperback. . . . . Books ship from the US and Ireland. N° de réf. du vendeur V9781349478828
Quantité disponible : 15 disponible(s)
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Decision Making in Marketing and Finance : An Interdisciplinary Approach to Solving Complex Organizational Problems
Edité par
Palgrave Macmillan US, Palgrave Macmillan US, 2014
ISBN 10 : 1349478822
ISBN 13 : 9781349478828
Neuf
Taschenbuch
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - As interest in MBA programs and business schools more generally continues to grow, it is essential that teachers and students analyse their established strategy for decision making. The successful use of case studies in business schools shows the superior outcomes of an interdisciplinary approach to problem solving. Disappointingly, functional departmental silos within universities still exist and keep problem solvers from seeing all the effects of a given issue. In addition to providing teaching material, Decision Making in Marketing and Finance provides motives and strategies to break down functional silos in making informed and effective business and finance decisions. Koku achieves his goal by showing how value can be created for shareholders and other stakeholders, linking marketing and finance decision making, and providing much-needed teaching materials for an interdisciplinary approach to case analysis. N° de réf. du vendeur 9781349478828
Quantité disponible : 1 disponible(s)