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Doing Research in Fashion and Dress: An Introduction to Qualitative Methods - Couverture souple

Kawamura, Yuniya

 
9781350089778: Doing Research in Fashion and Dress: An Introduction to Qualitative Methods
Couverture souple
ISBN 10 : 135008977X ISBN 13 : 9781350089778
Editeur : Bloomsbury Visual Arts, 2020

Synopsis

Whether you're investigating fashion as a material object, an abstract idea, a social phenomenon, or a commercial system, qualitative techniques can further your understanding of almost any research topic.

Doing Research in Fashion and Dress begins by guiding you through a brief history of fashion studies, and the debates surrounding it, before introducing key qualitative methodological approaches, including ethnography, semiology, and object-based research. Detailed case studies demonstrate how each methodology is used in practice. These case studies include Japanese subcultures, fashion photography blogs and semiotic studies of fashion magazine shoots and advertisements. This second edition also features a new chapter on internet sources and online ethnography, reflecting the adoption of social media tools not only by industry practitioners but also by academics.

By contextualizing history, theory and practice Doing Research in Fashion and Dress offers:
-A systematic examination of qualitative research methods in fashion studies in social sciences.
-A practical guide for anyone wishing to conduct fashion research in academia or in the business world.
-An accessible grounding in contemporary fashion studies literature.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Yuniya Kawamura is Professor of Sociology at the Fashion Institute of Technology, State University of New York, USA. She is the author of four other Bloomsbury Visual Arts publications: Sneakers (2016), Fashion-ology (2023), Doing Research in Fashion and Dress (2020), and Cultural Appropriation in Fashion and Entertainment (2022).

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Bloomsbury Visual Arts
Date d'édition
2020
Langue
anglais
ISBN 10 
135008977X
ISBN 13 
9781350089778
Reliure
Broché
Numéro d'édition
2
Nombre de pages
176
Coordonnées du fabricant
non disponible
Personne responsable
WordUnited GmbH
distribution@wordunited.com

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