"With crisis events, risk and health communication play increasingly critical roles, particularly in examining the dissemination and impact of misinformation on various segments of the population. Both traditional broadcasting media and online news organizations often focus on crisis events since they generate interest, and tailor their content to audience segments based on political beliefs. This may lead audiences to be exposed to relatively limited or politically-biased information about the causes of crisis events or the best policies/course of action to mitigate risk to individuals. As we saw with COVID-19, during times of uncertainty and crisis, the public may increase their reliance on social media to obtain information from social media platforms and online social network members they trust. At the same time, user-generated content on social media continues to proliferate at a rapid rate, allowing audience members to take on the role of "news" producer. Such content, including misinformation, is rapidly shared, reshared, and commented upon by others online as the (mis)information disseminates across multiple social media platforms such as Facebook, Twitter, and TikTok"--
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
KEVIN B. WRIGHT is a Professor of Communication at George Mason University, where he teaches classes on health communication, crisis communication, and social media. With more than 20 years of experience as a communication scholar, Dr. Wright is the author of 8 books, 115 scholarly journal articles and book chapters, and 120 papers presented at national and international conferences.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Paperback. Etat : New. Exploring the influence misinformation has on public perceptions of the risk and severity of crisis events To what extent can social media networks reduce risks to the public during times of crisis? How do theoretical frameworks help researchers understand the spread of misinformation? Which research tools can identify and track misinformation about crisis events on social media? What approaches may persuade those resistant to changing their perceptions of crisis events? Communication and Misinformation presents cutting-edge research on the development, spread, and impact of online misinformation during crisis events. Edited by a leading scholar in the field, this timely and authoritative volume brings together a team of expert contributors to explore the both the practical aspects and research implications of the public's reliance on social media to obtain information in times of crisis. Throughout the book, detailed chapters examine the increasingly critical role of risk and health communication, underscore the importance of identifying and analyzing the dissemination and impact of misinformation, provide strategies for correcting misinformation with science-based explanations for causes of crisis events, and more. Addressing multiple contexts and perspectives, including political communication, reputational management, and social network theory, Communication and Misinformation: Crisis Events in the Age of Social Media is an essential resource for advanced undergraduate and graduate students, instructors, scholars, and public- and private-sector professionals in risk and crisis communication, strategic communication, public relations, and media studies. N° de réf. du vendeur LU-9781394184941
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Paperback. Etat : new. Paperback. Exploring the influence misinformation has on public perceptions of the risk and severity of crisis events To what extent can social media networks reduce risks to the public during times of crisis? How do theoretical frameworks help researchers understand the spread of misinformation? Which research tools can identify and track misinformation about crisis events on social media? What approaches may persuade those resistant to changing their perceptions of crisis events? Communication and Misinformation presents cutting-edge research on the development, spread, and impact of online misinformation during crisis events. Edited by a leading scholar in the field, this timely and authoritative volume brings together a team of expert contributors to explore the both the practical aspects and research implications of the publics reliance on social media to obtain information in times of crisis. Throughout the book, detailed chapters examine the increasingly critical role of risk and health communication, underscore the importance of identifying and analyzing the dissemination and impact of misinformation, provide strategies for correcting misinformation with science-based explanations for causes of crisis events, and more. Addressing multiple contexts and perspectives, including political communication, reputational management, and social network theory, Communication and Misinformation: Crisis Events in the Age of Social Media is an essential resource for advanced undergraduate and graduate students, instructors, scholars, and public- and private-sector professionals in risk and crisis communication, strategic communication, public relations, and media studies. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9781394184941
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