Creating accessible communications is no longer an optional extra but a business necessity. With so many rules and regulations it can feel like an insurmountable challenge.
The cost of ignoring accessibility can be significant. It has never been more important for communicators to embrace true accessibility in their work, but doing so can feel time-consuming and difficult. This practical and easy-to-follow guide empowers professionals to feel confident creating truly accessible communications across various formats, from emails and documents to videos and social media. With the emphasis on practical content examples that professionals encounter daily, and a holistic approach, this book will become the ultimate companion to anyone looking to communicate with colleagues, customers, shareholders and stakeholders.Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Lisa Riemers is an independent communications consultant and accessibility advocate who helps clients connect their people and tell their stories. Based in London, UK, Lisa advises large and complex organizations including world-leading universities, charities, insurers, business-to-business (B2B) companies and the UK government.
Matisse Hamel-Nelis is an award-winning communications and digital accessibility consultant and a PR professor at Durham College. Based in Toronto, Canada, she also founded and hosts the PR & Lattes podcast and is the past Chair of the Diversity, Equity and Inclusion (DEI) Committee for the International Association of Business Communicators (IABC).
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Hardback. Etat : New. 1st. Ready to build credibility and optimize your communications for real business impact? Accessible Communications is a practical guide designed for professionals seeking to develop effective, inclusive messaging that aligns with evolving regulations and business goals. Written by award-winning communications consultants Lisa Riemers and Matisse Hamel-Nelis, this book offers clear models and frameworks to help you apply accessibility principles confidently across emails, documents, videos and social media. With real-world examples and actionable tools, it helps you to build trust with your audience that expands reach, protects reputation and enhances career growth.You'll learn how to:- Build accessibility into your communications strategies from the outset- Apply practical tools that optimize messaging across multiple formats- Understand evolving legislation and its impact on communications- Develop skills to increase audience trustThis guide supports your career development by helping you create more impactful communications that comply with regulations and drive business value.Themes include: Accessibility and inclusivity, Communication strategy and frameworks, Practical application and tools, Career development and credibility building, Regulatory compliance and business impact. N° de réf. du vendeur LU-9781398621862
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