Event Planning and Management: Principles, Planning and Practice - Couverture rigide

Dowson, Ruth; Albert, Bernadette; Lomax, Dan

 
9781398623835: Event Planning and Management: Principles, Planning and Practice
Couverture rigide
ISBN 10 : 1398623830 ISBN 13 : 9781398623835
Editeur : Kogan Page Ltd, 2026

Synopsis

This textbook provides step-by-step guidance for planning, designing and delivering successful events.

An indispensable resource for students studying events management, as well as early-stage practitioners and aspiring events managers, Event Planning and Management looks at how to:
- Research, develop and plan an event, including selecting a venue
- Market and promote for the target audience
- Manage on-site on the day
- Measure the success of an event and plan for the future

This updated fourth edition of Event Planning and Management provides new information and perspectives on contemporary issues impacting events including health and safety measures, contracts and legal processes and sustainability. With in-text learning features such as tips from event managers, checklists for planning, managing and evaluating events, and adaptable templates from real-life event planners, this textbook will equip students with the tools to plan and deliver successful events.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos des auteurs

Bernadette Albert is Senior Lecturer at Leeds Beckett University, UK, where she leads the undergraduate programme in Event Management. She draws on extensive experience in managing and advising on international, state, civic and private events.

Dan Lomax is Senior Lecturer at Leeds Beckett University, UK. He has 25 years' experience in the live music and cultural events sector specializing in content creation, event planning and operational delivery.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Kogan Page Ltd
Date d'édition
2026
Langue
anglais
ISBN 10 
1398623830
ISBN 13 
9781398623835
Reliure
Relié
Numéro d'édition
4
Nombre de pages
376
Coordonnées du fabricant
non disponible
Personne responsable
gpsr@libri.de
gpsr@libri.de

Friedensallee 273
Hamburg
22763
Allemagne

Autres éditions populaires du même titre

9781398623811: Event Planning and Management: Principles, Planning and Practice

Edition présentée

ISBN 10 :  1398623814 ISBN 13 :  9781398623811
Editeur : Kogan Page, 2026
Couverture souple