Articles liés à Marketing 101: An Essential Guide to the Art of Persuasion

Marketing 101: An Essential Guide to the Art of Persuasion - Couverture rigide

Jessup, John; Jessup, Joel

 
9781398868434: Marketing 101: An Essential Guide to the Art of Persuasion
Couverture rigide
ISBN 10 : 1398868434 ISBN 13 : 9781398868434
Editeur : Simon & Schuster, 2026

Synopsis

For students, entrepreneurs, and business enthusiasts, this handy full-color hardback demystifies key marketing concepts with expert insights and infographics for real-world success.

This highly-visual guide covers the key subjects you need to know to understand marketing. Packed with informative diagrams, pull-out features and profiles of successful marketing professionals, the book reveals how marketing needs to be not only creative but also informed by everything from commercial law and corporate finance to the global economy. Perfect for both students and those wishing to know how good, effective marketing can play a part in their own business.

ABOUT THE SERIES: Knowledge 101 brings together highly visual, hardback introductions to many intriguing disciplines, featuring reader-friendly text, spectacular images, and informative diagrams to make the learning experience easier than ever.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Simon & Schuster
Date d'édition
2026
Langue
anglais
ISBN 10 
1398868434
ISBN 13 
9781398868434
Reliure
Relié
Nombre de pages
224
Coordonnées du fabricant
non disponible
Personne responsable
non disponible