Like the ocean, the marketplace constantly changes and today's cresting reward becomes tomorrow's crashing risk. Even the best surfers fall, but they learn from their wipeouts and paddle back out again, knowing that with big waves come big opportunities.
Innovation expert Louis Patler explores why 8 out of 10 business ventures fail and offers lessons learned from elite athletes that apply to business. Before you venture out, take some advice from unlikely experts: Big Wave surfers who ride waves the size of a five-story office building using only a 9-foot piece of styrofoam. Like successful entrepreneurs, they must rely on preparation, planning, patience, and passion--and they relish a challenge.
Packed with stories of innovators, entrepreneurs, and legends, Make Your Own Waves reveals 10 Surfer's Rules that will guide entrepreneurs and innovators including:
Discover the do’s and don’ts for innovators and entrepreneurs that will lead you to success.
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LOUIS PATLER is a longtime surfing enthusiast and President of The B.I.T. Group, a strategic consulting and training company whose clients include Dell, Safeway, Wells Fargo, BAE Systems, and GAP. A New York Times bestselling author, two of his previous books were included on Steve Jobs' recommended reading list.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Paperback. Etat : New. Like the ocean, the marketplace constantly changes and today's cresting reward becomes tomorrow's crashing risk. Even the best surfers fall, but they learn from their wipeouts and paddle back out again, knowing that with big waves come big opportunities.Innovation expert Louis Patler explores why 8 out of 10 business ventures fail and offers lessons learned from elite athletes that apply to business. Before you venture out, take some advice from unlikely experts: Big Wave surfers who ride waves the size of a five-story office building using only a 9-foot piece of styrofoam. Like successful entrepreneurs, they must rely on preparation, planning, patience, and passion--and they relish a challenge.Packed with stories of innovators, entrepreneurs, and legends, Make Your Own Waves reveals 10 Surfer's Rules that will guide entrepreneurs and innovators including:Learn to swim--the basics set the stage for everythingGet wet--you can't succeed if you stick to the shoreAlways look "outside"--watch for what's coming or you may miss a better opportunityCommit, charge, shred--you have to go all out to be all inNever turn your back on the ocean--always stay in touch with the marketplace and the customerStay stoked--desire drives successDiscover the do's and don'ts for innovators and entrepreneurs that will lead you to success. N° de réf. du vendeur LU-9781400246045
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Vendeur : CitiRetail, Stevenage, Royaume-Uni
Paperback. Etat : new. Paperback. Like the ocean, the marketplace constantly changes and today's cresting reward becomes tomorrow's crashing risk. Even the best surfers fall, but they learn from their wipeouts and paddle back out again, knowing that with big waves come big opportunities.Innovation expert Louis Patler explores why 8 out of 10 business ventures fail and offers lessons learned from elite athletes that apply to business. Before you venture out, take some advice from unlikely experts: Big Wave surfers who ride waves the size of a five-story office building using only a 9-foot piece of styrofoam. Like successful entrepreneurs, they must rely on preparation, planning, patience, and passion--and they relish a challenge.Packed with stories of innovators, entrepreneurs, and legends, Make Your Own Waves reveals 10 Surfer's Rules that will guide entrepreneurs and innovators including:Learn to swim--the basics set the stage for everythingGet wet--you can't succeed if you stick to the shoreAlways look "outside"--watch for what's coming or you may miss a better opportunityCommit, charge, shred--you have to go all out to be all inNever turn your back on the ocean--always stay in touch with the marketplace and the customerStay stoked--desire drives successDiscover the dos and donts for innovators and entrepreneurs that will lead you to success. Since the marketplace is constantly peaking and crashing like an ocean wave, could big-wave surfers have a few lessons for the entrepreneur? This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. N° de réf. du vendeur 9781400246045
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