Managing Business Interfaces: Marketing, Engineering, and Manufacturing Perspectives - Couverture rigide

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9781402076145: Managing Business Interfaces: Marketing, Engineering, and Manufacturing Perspectives

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ISBN 10 : 1402076142 ISBN 13 : 9781402076145

Editeur : Kluwer Academic Publishers, 2003

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Within companies and organizations there is an increased emphasis on making different functional areas work together seamlessly. These developments have led to an increased emphasis on research and practice in business that integrate the functional areas within and between business entities. This book, provides state-of-the-art summary as well as new thoughts, in managing business interfaces. Through eleven invited chapters it brings together the latest developments in leading edge research related to new product development, supply chain management, e-business operations, and field studies.

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�diteur: Kluwer Academic Publishers
Date d'�dition: 2003
Langue: anglais
ISBN 10: 1402076142
ISBN 13: 9781402076145
Reliure: Reli�
Nombre de pages: 344
�diteur: Chakravarty Amiya K., Eliashberg Jehoshua
Coordonn�es du fabricant: GPSR Kontakt
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Tiergartenstr. 17
Heidelberg
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Allemagne

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Managing Business Interfaces: Marketing, Engineering, And Manufacturing Perspectives (international Series In Quantitative Marketing)

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ISBN 10 : 1402076142 ISBN 13 : 9781402076145

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Managing Business Interfaces: Marketing, Engineering, And Manufacturing Perspectives (international Series In Quantitative Marketing)

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ISBN 10 : 1402076142 ISBN 13 : 9781402076145

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Etat : Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service. N� de r�f. du vendeur ABEOCT25-155397

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Managing Business Interfaces: Marketing and Engineering Issues in the Supply Chain and Internet Domains (International Series in Quantitative Marketing, 16)

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Managing Business Interfaces

Chakravarty, A. K.|Eliashberg, J.

Edit� par Springer US, 2003

ISBN 10 : 1402076142 ISBN 13 : 9781402076145

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Gebunden. Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Amiya Chakravarty is a big name in production manufacturing and Josh Eliashberg is a huge name in marketingOne of the first books that examines the interface of Marketing and Production, with the chapters written by well-known people in the field. N� de r�f. du vendeur 4095201

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Managing Business Interfaces : Marketing, Engineering, and Manufacturing Perspectives

Chakravarty, Amiya K. (EDT); Eliashberg, Jehoshua (EDT)

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ISBN 10 : 1402076142 ISBN 13 : 9781402076145

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Managing Business Interfaces

Jehoshua Eliashberg

Edit� par Springer US Dez 2003, 2003

ISBN 10 : 1402076142 ISBN 13 : 9781402076145

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Buch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Amiya Chakravarty is a big name in production manufacturing and Josh Eliashberg is a huge name in marketing. This is one of the first books that examines the interface of Marketing and Production, with the chapters written by well-known people in the field.Hardcover version published in December 2003. 348 pp. Englisch. N� de r�f. du vendeur 9781402076145

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Managing Business Interfaces : Marketing, Engineering, and Manufacturing Perspectives

Chakravarty, Amiya K. (EDT); Eliashberg, Jehoshua (EDT)

Edit� par Springer, 2003

ISBN 10 : 1402076142 ISBN 13 : 9781402076145

Neuf Couverture rigide

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Etat : New. N� de r�f. du vendeur 2028704-n

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Managing Business Interfaces

. Ed(s): Chakravarty, Amiya K.; Eliashberg, Jehoshua (The Wharton School, University of Pennsylvania, Philadelphia, USA)

Edit� par Kluwer Academic Publishers, 2003

ISBN 10 : 1402076142 ISBN 13 : 9781402076145

Neuf Couverture rigide

Vendeur : Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlande

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Etat : New. Examines the interface of Marketing and Production, with the chapters written by well-known people in the field. Editor(s): Chakravarty, Amiya K.; Eliashberg, Jehoshua (The Wharton School, University of Pennsylvania, Philadelphia, USA). Series: International Series in Quantitative Marketing. Num Pages: 332 pages, biography. BIC Classification: KJC; KJS; KJU. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 156 x 20. Weight in Grams: 693. . 2003. Hardback. . . . . N� de r�f. du vendeur V9781402076145

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Managing Business Interfaces

Jehoshua Eliashberg

Edit� par Springer US, Springer New York Dez 2003, 2003

ISBN 10 : 1402076142 ISBN 13 : 9781402076145

Neuf Couverture rigide

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Vendeur : buchversandmimpf2000, Emtmannsberg, BAYE, Allemagne

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Buch. Etat : Neu. This item is printed on demand - Print on Demand Titel. Neuware -Integration is an important and practical matter in today's globalized commerce. This has led companies and organizations to place increasing emphasis on creating a seamless workflow environment from one business function to another. The academic research community recognizes the importance of providing problem-solving direction to the different, and sometimes conflicting, functional perspectives of marketing, engineering, logistics, and manufacturing. The research streams that characterize these issues are in the domain of business interfaces. These include the benefits of coordination, new product development, product portfolio management, supply chain coordination, and partnerships and collaboration in the internet space.Managing Business Interfaces: Marketing, Engineering, and Manufacturing Perspectives provides state-of-the-art summary as well as new thoughts in managing business interfaces. Through eleven invited chapters, it brings together the latest developments in leading edge research related to new product development, supply chain management, e-business operations, and field studies.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 348 pp. Englisch. N� de r�f. du vendeur 9781402076145

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Managing Business Interfaces : Marketing, Engineering, and Manufacturing Perspectives

Chakravarty, Amiya K. (EDT); Eliashberg, Jehoshua (EDT)

Edit� par Springer, 2003

ISBN 10 : 1402076142 ISBN 13 : 9781402076145

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Vendeur : GreatBookPricesUK, Woodford Green, Royaume-Uni

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Etat : As New. Unread book in perfect condition. N� de r�f. du vendeur 2028704

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Managing Business Interfaces: Marketing, Engineering, and Manufacturing Perspectives - Couverture rigide

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