Strategic Management Issues and Cases - Couverture souple

Dobson, Paul

 
9781405111812: Strategic Management Issues and Cases
Couverture souple
ISBN 10 : 140511181X ISBN 13 : 9781405111812
Editeur : Wiley-Blackwell, 2011

Synopsis

This highly popular introduction to strategic management has now been revised to take account of the latest developments in the field.


  • New edition of a highly popular introduction to strategic management.
  • Provides a clear framework for understanding the issues in corporate strategy, supported by current case examples.
  • Revised to take account of the latest development in the field.
  • Now features twelve new cases.
  • Includes new chapters on issues relating to the resource-based view of the firm, innovation, learning, and the 'new economy'.
  • Includes a new concluding chapter looking at present and future issues in strategic management.
  • Continues to combine the latest management concepts with and emphasis on current business applications and implementation.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

Paul Dobson is Professor of Retail Strategy and Industrial Organization at Loughborough University Business School.

Ken Starkey is Professor of Srategic Management and Organizational Analysis at the University of Nottingham Business School.

John Richards is Special Professor in charge of the MBA programmes at the University of Nottingham Business School.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Wiley-Blackwell
Date d'édition
2011
Langue
anglais
ISBN 10 
140511181X
ISBN 13 
9781405111812
Reliure
Broché
Numéro d'édition
2
Nombre de pages
264
Coordonnées du fabricant
non disponible
Personne responsable
non disponible