Making Sense of Media: Key Texts in Media and Cultural Studies - Couverture souple

Berger, Arthur Asa

Couverture souple

ISBN 10 : 1405120177 ISBN 13 : 9781405120173

Editeur : John Wiley & Sons, 2004

Synopsis

Making Sense of Media is a lively and accessible text that helps readers understand mass media and the texts they carry. Designed expressly for those interested in gaining a solid understanding of the media and how they work, it is an indispensable book.

• Offers a lively, accessible, and concise textbook to help readers understand mass media and their texts
• Covers seminal figures, concepts and scholarship in mass media studies, including Vladimir Propp, Mikhail Bakhtin, Raymond Williams, Fredric Jameson, and Stuart Hall
• Explores the ideas found in nineteen significant books that will provide useful insights and concepts for anyone interested in the study of the media
• Features chapter-by-chapter short articles by the author, that address an idea or theory in the particular book being discussed
• Includes charts, boxes features, exercises, and illustrations to round out analyses and engage the beginning student

A propos du livre

À propos de l?auteur

Arthur Asa Berger is Professor Emeritus in the Broadcast and Electronic Communication Arts Department at San Francisco State University. His many publications include: Signs in Contemporary Culture (1984; 2nd edn., 1998); Seeing is Believing: An Introduction to Visual Communication (1989; 2nd edn., 1998); Media Analysis Techniques (1992; 3rd edn., 2004); Essentials of Mass Communication Theory (1995); Narratives in Popular Culture, Media and Everyday Life (1997); and Media and Communication Research Methods (2000).

Détails de l'édition

• Éditeur: John Wiley & Sons
• Date d'édition: 2004
• Langue: anglais
• ISBN 10: 1405120177
• ISBN 13: 9781405120173
• Reliure: Broché
• Nombre de pages: 206
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible